Marketing Specialist - EDGITAL

About EDGITAL

EDGITAL, subsidiary of HOCHTIEF, part of ACS Group (Turner Construction, Flatiron/Dragados), is transforming how municipalities manage infrastructure through AI-powered road condition assessment software. Our solutions enable smarter planning, cost efficiency, and data-driven decision-making for public works departments. As we expand across North America, we are seeking a detail-oriented and proactive Marketing Specialist to support our growing team.

About the Role

This role is ideal for a hands-on and execution-focused marketing professional who thrives in a fast-paced growth environment. We are looking for someone who enjoys rolling up their sleeves and directly managing operational marketing activities including HubSpot administration, website coordination, conference logistics, outbound campaigns, customer communications, and lead generation support. The ideal candidate is proactive, detail-oriented, adaptable, and comfortable working across marketing, sales, and operations to help drive business growth. We expect ownership and provide an environment in which you can truly strive.

This position can be performed from any Turner US office with an estimated 25-30% domestic travel.

Essential Duties & Key Responsibilities

• Execute marketing and business development activities across email campaigns, LinkedIn management, conferences, digital outreach, and customer engagement initiatives
• Support lead generation efforts through outbound campaigns, customer communications, follow-up activities, and maintenance of organized customer and partner records
• Manage and support HubSpot CRM activities including contact management, database organization, reporting, email campaigns, workflow support, and sales pipeline tracking
• Prepare, update, and localize customer-facing materials including presentations, brochures, white papers, case studies, pitch decks, website content, and other marketing collateral for the North American market
• Execute conference and event logistics including registrations, booth coordination, shipping, travel arrangements, promotional materials, attendee tracking, and post-event follow-up
• Participate in industry conferences, trade shows, webinars, and customer events to support relationship-building and market engagement activities
• Support communication and collaboration between North American and international teams to help drive ongoing marketing and operational initiatives
• Stay informed of industry trends, emerging technologies, competitor activity, and marketing best practices through continuous learning and market research
• Support additional administrative, marketing, sales, and operational initiatives as assigned

Qualifications

• 2–4 years of hands-on marketing, marketing operations, lead generation, CRM management, event marketing, or related experience preferred
• Bachelor's Degree in related field preferred
• Experience using HubSpot or similar CRM platforms preferred
• Experience supporting email campaigns, LinkedIn outreach, conferences, customer communications, or operational marketing activities preferred
• Strong organizational, multitasking, and execution skills with ability to manage multiple priorities in a fast-paced environment
• Self-driven, proactive, detail-oriented, and comfortable taking ownership of projects and tasks
• Strong verbal and written communication skills
• Experience working within SaaS, technology, infrastructure, engineering, transportation, or related industries is a plus but not required
• Willingness to learn new tools, systems, and technologies
• Travel required approximately 25%–30%

Physical Demands

The employee frequently views a computer monitor and frequently uses a computer keyboard. Specific vision abilities required by this job include close vision, peripheral vision, depth perception, and the ability to adjust focus. The employee is regularly required to be mobile, and the employee regularly travels both short and long distances via a variety of conveyances. Performance of the required duties may require physical ability to climb permanent and temporary stairs, passenger use of construction personnel hoists, ability to climb ladders and negotiate work areas under construction. While performing the duties of this job, the employee is frequently required to sit, climb, balance, stoop, kneel, crouch, crawl, use hands to finger, handle or feel objects, tools, or controls, and reach with hands, talk, and hear. The employee regularly performs work at office locations, off-site venues, and occasionally at construction work sites. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.

Work Environment

While performing the duties of this job, the employee regularly works in an office or remote setting. The noise in the work environment is usually quiet to moderate in an office setting. While performing the duties of this job, the employee occasionally works at construction work sites where the employee is exposed to moving mechanical parts, high precarious places, fumes, or airborne particles, outside weather conditions, and risk of electrical shock. The noise in the work environment is usually moderate to loud. The employee is required to work in compliance with company safety policies, procedures, and applicable laws.

Pay

The annual salary range for this role is $70,000–$90,000. Final compensation within this range is determined based on a variety of factors unique to each candidate, including skills, experience, certifications, and location.