Marketing Scientist Lead, Creator Monetization

About the role

Beast Industries is building the operating system for creator monetization — the connective tissue between the world's biggest creators and the brands that want to reach their audiences. Vyro is our brand-creator marketplace, and we believe there's a real opportunity to do something here that no one else in the space is set up to do.

Where's the real incrementality — and how much is it worth?

This is an early role on a team still finding its shape. You'll work directly with leadership, sit close to the engineers and product people building Vyro, and have a direct line to the creative talent that powers Beast.

What you'll do

• Help us run our first real campaigns and learn from them — fast.
• Design tests that get useful answers in weeks, not quarters, and tighten the methodology with each iteration.
• Build the measurement playbook as we go: holdouts, geo-experiments, matched markets, retargeting studies, creative variant testing — picking the right tool for the question in front of us, not the most elegant one in the textbook.
• Partner with our buy-side operators on retargeting strategy, turning campaign exposure data into audiences and quantifying what those audiences are actually worth.
• Translate findings into clear, brand-facing case studies and internal product decisions. Every campaign should teach us something, and that something should sharpen the next sales conversation or product bet.
• Work directly with creators, creative leads, sales, and engineering — sometimes all in the same week, often without clean handoffs.
• Push hypotheses about what makes sponsored content actually convert: pacing, placement, call-to-action, narrative integration, and the subtler factors no one has quantified yet.
• Help us figure out where creator data should and shouldn't flow. You'll be a key voice on what's measurable, what's defensible, and where our long-term advantage lives.

Who you are

• You have 5+ years of experience and have already shipped measurement work that influenced real decisions.
• You're past needing your hand held on study design, but early enough in your career that you're still hungry — fired up by a clean experimental result, irritated when someone hand-waves a number.
• You can hold a tangle of moving parts in your head and explain it back simply. You see the levers and the knock-on effects where others see noise, and you can walk a brand, a creator, or a CFO through that picture without losing them.
• You're relentless about the unglamorous work — chasing the loose thread, building the tracker no one else wanted to build, keeping the study honest when it would be easier not to.
• You genuinely like the craft: spreadsheets, queries, models. That's the part of the day you'd rather not stop doing.
• You're allergic to false precision and process for its own sake. You'd rather ship a rough answer this week than a perfect one next quarter, and you know which questions are worth which level of rigor.

Required experience

• 5+ years in a marketing science, ad measurement, experimentation, or analytics role — with hands-on responsibility for experiments that shipped and influenced decisions.
• Currently or recently at one of two kinds of places:
  • A platform creator-monetization team: YouTube Creator Partnerships (formerly BrandConnect), the YouTube Partner Program, or YouTube Shopping;
  • TikTok One (which now houses Creator Marketplace and Spark Ads) or TikTok Shop;
  • Meta's Instagram Creator Marketplace or the Partnership Ads team (formerly Branded Content Ads).
• A measurement-focused performance shop: an incrementality, attribution, or media mix modeling platform (Measured and Northbeam are good examples) — somewhere you ran or supported real lift tests for paying brands.
• Working knowledge of incrementality testing, causal inference fundamentals, and the limits of last-click attribution. You don't need a PhD — you need to know which tool fits the question.
• Comfort with SQL and a scripting language (Python or R). You can pull your own data, build your own models, and aren't waiting on someone else's dashboard to do your job.
• Bonus points:
  • Experience with cross-platform measurement — quantifying lift when the same campaign runs on YouTube and TikTok and Meta.
  • Shipped a real geo-experiment or matched-market test in the wild and have opinions about why most of them are designed badly.
  • Familiarity with platform APIs across the major social ecosystems and a clear-eyed sense of what they do and don't expose.
  • Worked closely with creators or talent before and understand that the creative side of this work matters as much as the math.

Benefits

• Competitive Salary
• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401k Plan with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days