Marketing Science & AI Manager

About Net Conversion

We're a data-obsessed marketing and analytics agency in downtown Orlando, driven by a relentless pursuit of 'more'—for our clients and ourselves. Our people are our differentiator, fostering a unique, award-winning culture (10+ times 'Best Place to Work') that champions disruptive thinking and work-life balance.

Major Purpose

This role will partner with Engineering, who is responsible for accurate media and business datasets, to ensure our data becomes actionable. They will work cross-departmentally with Media Analytics and Marketing to enhance deliverables, create new and innovative solutions and overall uplevel our technology and analytics products.

Responsibilities

• Oversee Advanced Measurement: Manage the deployment, execution, and scaling of data science applications, including Media Mix Modeling (MMM), causal impact, and market testing frameworks
• Join client calls as a SME to co-present and field technical and methodology questions
• Drive the AI/Product Roadmap: Identify, blueprint, and prioritize high-impact AI agent and automation opportunities
• Lead the execution of AI applications within our GCP/ADK or Gemini Enterprise ecosystem, defining how GenAI can automate workflows and enhance our proprietary tech (Conversionomics)
• Bridge Media & Data Team: Collaborate weekly with Media Analytics teams to ensure long-term modeling insights seamlessly inform tactical, fast-paced media optimizations

Requirements

• Data Science Fluency: Strong practical knowledge of Media Mix Modeling mechanics, diminishing return curves, and budget optimization; Meridian usage and experience a plus
• Cloud & GenAI Ecosystems: Hands-on experience or deep familiarity with Google Cloud Platform (GCP) or another cloud platform; experience with Gemini Enterprise or ADK, and LLM/Agent orchestration a plus
• Technical Storytelling: Exceptional ability to demystify data science concepts and present confidently to non-technical client stakeholders
• Product & Roadmap Management: Strong capability to gather business requirements, define tool features, and direct technical product roadmaps
• Data Proficiency: Solid foundations in data analytics, spreadsheets, SQL and Python to effectively review methodologies, guide data science applications
• Agency Agility: Proven experience navigating a fast-paced agency or multi-vertical environment

Qualifications

• 7-10 years relevant experience
• Bachelor's degree in Data Science or Data Engineering required; Master's degree preferred

Benefits

• Competitive salary
• Paid medical at the base tier for the employee only
• All the standard medical, dental, vision options
• Unlimited PTO
• 60% STD at no cost to the employee
• 7 weeks Paid Parental leave after 1 year of service
• Supplemental product options such as critical illness, cancer, hospital, life, and more
• 4% 401k Match
• Hybrid work schedule for employees in our Orlando or Charlotte office
• Wellness initiatives
• Summer Fridays (office closes at 2pm)
• Pet benefits
• 3 & 5 year anniversary milestone gifts