Marketing Program Manager

About the role

Trek Travel provides global cycling, hiking, and walking vacations of a lifetime with the goal of helping more people actively explore and experience the world. As Trek Travel’s first dedicated Marketing Program Manager, you will own the marketing program portfolio beyond our digital products: campaigns, events, partnerships, public relations, social media, and branded experiences and assets. You will partner closely with our Technical Product Manager, who owns the website, ads, email, and CRM, working from a shared annual calendar of business priorities. Our biggest programs, like Tour de France trips, require trip design, sales, logistics, guide operations, finance, and marketing to land together against fixed operational deadlines. You turn that complexity into a plan people can execute, with clear ownership, dependencies, resources, and decisions, and you keep it moving as priorities shift. The standard is results, not activity. Your first mandate is to establish the operating rhythm behind the