Marketing Process Analyst and Technology Lead

About the role

The Marketing Process Analyst and Technology Lead role is part of the Communications and Marketing team at HealthPartners. This position evaluates existing workflows and processes to identify scalable, sustainable solutions and works closely with internal stakeholders to design and implement improvements through process optimization and technology enhancements.

Responsibilities

• (20%) – Manages process documentation and training programs.
• (15%) – Proactively seeks out process improvement opportunities that will support business goals and enhance performance and efficiency of CMT.
• (10%) – Invoice processing and support.
• (10%) – Develops, promotes, and applies industry standards and best practices to build efficiencies.
• (10%) – Maintain existing SharePoint pages and collaborate with other page owners on content creation and management.
• (10%) – Ensures process documentation is up to date with the right information and is clearly communicated.
• (5%) – Evaluates requests for enhancements of complex processes.
• (5%) – Develops change management policies and procedures for process changes.
• (5%) – Surveys teams for feedback, develop roadmap of future improvements.
• (5%) – Partner with IT, Sales, Marketing, and others connect CMT processes with other teams.
• (5%) – Leads value-stream mapping within CMT.

Requirements

• Post-secondary education, or an equivalent combination of education and experience, in disciplines such as operational excellence or process improvement.
• Two (2) years of experience leading and implementing process improvement initiatives across a division or large department.
• Demonstrated ability to analyze and interpret data and workflows from multiple sources to inform strategic marketing decisions and develop innovative solutions.
• Strong understanding of the structure, priorities, and dynamics of marketing and creative teams within large enterprise organizations.
• Proven ability to think creatively and apply sound problem-solving techniques.
• Proficiency in the Microsoft Office suite.
• Experience with value stream mapping and Lean management methodologies.

Qualifications

• Three (3+) or more years of experience in advertising, marketing, or an equivalent combination of education and experience.
• Experience working with SproutCloud.
• Experience working with marketing technologies, including Adobe Experience Manager, SharePoint, and Workfront.
• Experience within the healthcare industry, such as insurance, hospitals, or clinical settings.
• Experience supporting invoice processing for vendors and contractors.
• Experience utilizing workflow management software, preferably Workfront.
• Experience working across multiple cross functional teams within an organization.

Skills

• Excellent communication skills.
• Ability to lead and manage projects.
• Strong analytical and problem-solving skills.
• Knowledge of marketing automation platforms.
• Experience with project management tools.

Benefits

HealthPartners offers a comprehensive benefits package designed to support your total health. This includes health, time off, retirement planning, and continuous learning opportunities. We are committed to fostering an inclusive environment where everyone is welcome, included, and valued.