Marketing Operations Specialist II

Looking for meaningful work where you can make a difference in global innovation? Engineer a better future with Aerotech, a global leader in precision motion and automation. Our customers create some of the most innovative products on the planet, from life-saving medical devices to tools for deep space exploration. Our precision motion and automation systems make it all possible. Build a lasting, satisfying career at Aerotech, where we foster growth, empower employees and promote from within. You'll find unparalleled opportunities and a company that values your voice. We also provide an extensive total rewards compensation system, including: Bonus payments every 6 monthsRich health plansRetirement planning with our 100% company-paid Employee Stock Ownership Trust If you’re mechanically inclined or technically savvy with a passion for cutting-edge technology, we want to hear from you. Position Summary The Marketing Operations Specialist II administers assigned areas of the marketing technology stack independently and builds campaign infrastructure, dashboards, and automations to specification. This position runs data integrity work, maintains the website, and resolves user issues without escalation. Essential Functions Campaign Development and Execution. Develop and execute corporate marketing campaigns for products and market segments. Build and maintain the lead generation and lead nurturing processesPlatform Administration. Administer assigned HubSpot areas independently, including objects, properties, workflows, and forms. Resolve user issues without escalationCampaign Infrastructure. Build and maintain campaign infrastructure to specification, including workflows, scoring inputs, and routing rulesWebsite and Digital Channels. Maintain and update aerotech.com. Execute digital initiatives across SEO, paid search, social, and emailData Integrity. Run data integrity initiatives for assigned objects. Build audits and fix root causes with some guidanceReporting and Analytics. Build dashboards and reports for campaigns, channels, and lead flow. Validate accuracy before distributionProcess and Project Management. Improve existing processes and automations. Manage small operations projects end to end with multiple stakeholders Additional Duties Manage the corporate marketing demonstration equipment inventory, including physical location of record, check-out, and returnTrain marketing team members on platform usage and process adherenceSupport the regional marketing teams on trade show and promotional event planning and logisticsCollaborate with and manage marketing technology vendorsAs assigned Knowledge, Skills, And Abilities Solid marketing automation administration skills. HubSpot preferred, and Salesforce, Marketo, or Pardot experience will be consideredWorking knowledge of data integrity practices and reportingPractical website CMS skills. WordPress preferredData-driven mindset with the ability to measure, analyze, and adjust marketing efforts to achieve resultsAbility to manage small projects with multiple stakeholdersStrong communication and documentation skillsFamiliarity with data privacy practices such as GDPR, preferred Expected Behaviors You have a "we before me" attitude that prioritizes organizational and team successYou have high standards and take great pride in your workYou are a high-integrity individual who builds trust through accountability and delivering resultsYou are a proactive self-starter who can easily prioritize tasksYou have a growth mindset, seek continuous improvement, and push yourself outside your comfort zoneYou are self-aware, know your strengths and weaknesses, and look for ways to improveYou build bridges with other departments to reach a common goal Minimum Qualifications Bachelor's degree in marketing, business, communications, or information systems from an accredited college or university, requiredMinimum of four years of marketing operations experience, requiredMarketing automation platform administration, required. HubSpot certification preferredExperience with marketing technical products or services, preferredEquivalent combination of education and experience may be consideredMust be authorized to work in the United States without employer sponsorship. Aerotech does not provide US work authorization sponsorship for this position. OPT and CPT visa holders are not eligible for employment if they will need work authorization sponsorship at any time in the future Working Conditions / Physical Requirements This position is hybrid and based at Aerotech corporate headquarters in Pittsburgh, Pennsylvania. On-site presence is expected as the work requires. May be required to sit for extended periods of timeThe employee may occasionally be required to lift and/or move up to 25 pounds Note: The above Job Description is representative of the responsibilities and qualifications necessary to be successful in this role. It does not encompass every job duty or responsibility; other tasks may be assigned as necessary. Further, the job description does not alter the at-will nature of employment with the organization and does not create a contract of employment. Must be authorized to work in the US currently and in the future without employer sponsorship. As an Equal Employment Opportunity/Affirmative Action Employer all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, Veteran or disability status. The Company is collecting the information requested in this employment application for purposes of evaluating your suitability for hire by the Company. The Company will share the information that you provide in this employment application only with Company management officials who are involved in the hiring process or who are otherwise involved in making employment-related decisions on behalf of the Company. Aerotech, Inc. is providing this notice to applicants regarding our use of Automated Decision-Making Technology (ADMT). We use these tools to assist in evaluating job applications and identifying qualified candidates for our open positions. We utilize ADMT for initial screening purposes through automated "knockout questions" to determine if a candidate meets the minimum mandatory requirements for a role. You have the right to opt-out of ADMT by applying using the following link: General Application without ADMT Powered by JazzHR 0vggJTfsLL