Marketing Operations Manager

About the Role

At Merit Coffee, our mission is to create a bright spot in our customers' day. As we continue expanding across Texas through retail, wholesale, e-commerce, CPG, and new store growth, we're seeking a Marketing Operations Manager to help transform marketing strategy into exceptional execution. Reporting to the VP of Sales & Marketing, this role serves as the operational hub of the marketing department—coordinating projects, managing marketing systems, supporting product launches, and ensuring initiatives are executed consistently across every channel of the business.

This is an ideal opportunity for a highly organized marketing professional who enjoys building processes, solving problems, and collaborating across departments to bring ideas to life.

Responsibilities

• Marketing Operations & Project Management
  • Own the annual marketing calendar and promotional schedule.
  • Coordinate marketing initiatives from planning through execution.
  • Manage project timelines, deliverables, and cross-functional communication.
  • Improve marketing workflows, documentation, and operational processes.
  • Ensure marketing initiatives are executed accurately and on schedule.
• Product Launches & Retail Marketing
  • Coordinate seasonal beverage launches, menu updates, and promotional campaigns.
  • Manage implementation of in-store signage, merchandising, packaging, and digital menu content.
  • Support new café openings and local marketing initiatives.
  • Coordinate sampling events, promotional materials, and product launch logistics.
• Marketing Systems & Digital Platforms
  • Develop working knowledge of Merit's marketing technology ecosystem, including Shopify, loyalty platforms, online ordering, email and SMS marketing platforms, and website content management.
  • Maintain promotions and product information.
  • Update digital content and campaign assets.
  • Support customer-facing marketing platforms.
  • Identify opportunities to improve marketing processes and automation.
• Agency & Vendor Management
  • Coordinate work with creative agencies, photographers, printers, and vendors.
  • Manage project timelines and creative deliverables.
  • Assist with marketing purchase orders and budget tracking.
  • Maintain organized marketing assets and project documentation.
• Cross-Functional Collaboration
  • Serve as the primary marketing liaison with Operations, Retail Leadership, Wholesale, Finance, Technology, and external partners to ensure seamless execution of marketing initiatives across the organization.

Qualifications

Required

• 3+ years of experience in Marketing Operations, Marketing Project Management, Marketing, or a related field.
• Exceptional organizational and project management skills.
• Experience managing multiple concurrent projects.
• Strong communication and relationship-building abilities.
• High attention to detail and excellent follow-through.
• Comfortable learning new marketing systems and technology platforms.

Preferred

• Experience with Shopify or other e-commerce platforms.
• Experience with loyalty, CRM, or customer engagement platforms.
• Experience with email and SMS marketing platforms (Klaviyo, Attentive, Mailchimp, etc.).
• Experience supporting multi-location retail or restaurant brands.
• Experience managing agencies or external vendors.
• Familiarity with project management software such as Asana, Monday.com, or ClickUp.

What Success Looks Like

Within your first year, you will:

• Successfully execute seasonal campaigns and product launches.
• Become proficient in Merit's marketing systems and technology platforms.
• Improve communication, organization, and visibility across marketing projects.
• Build scalable processes that support continued company growth.
• Become a trusted partner across Marketing, Operations, Retail, and Technology.

Who Will Thrive in This Role

The ideal candidate is an exceptional operator who enjoys creating structure, solving problems, and keeping projects moving. They communicate effectively across teams, anticipate obstacles before they arise, and excel at bringing organization to fast-moving environments. They enjoy understanding how businesses operate and are energized by collaborating across departments to turn strategic ideas into exceptional customer experiences.

Why Join Merit?

As Marketing Operations Manager, you'll work directly with the VP of Sales & Marketing and collaborate with leaders across Operations, Finance, Technology, Retail, and Wholesale. You'll help shape how marketing is executed across a rapidly growing company while gaining exposure to nearly every aspect of Merit's business. As Merit continues to expand, this role offers significant opportunities for professional growth and increasing responsibility.

About Merit Coffee

At Merit, we believe work is more than a job – it’s a chance to create something meaningful. Coffee is our craft, but people are our purpose. Every day we get to serve a cup that brightens someone’s morning, shape spaces that feel like community, and push ourselves to do the work just a little better than the day before.