Marketing Operations Manager

About Us

Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar. Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, so teams can focus on what matters: judgment, strategy, and outcomes.

1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview. We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law.

Joining Legora means three things:

• We lean in: ownership over titles, outcomes over intentions.
• We fight for excellence: high standards, direct, ego-free feedback.
• We grow together: as a team and with our customers. Mission before ego. Everyone contributes. No one coasts.

If you’re driven by impact, pace, and raising the bar, this is the place.

Responsibilities

• Own campaign hierarchy and structure: Build and maintain a clean, consistent campaign hierarchy in Salesforce (and connected tools) so every initiative—whether a single webinar, a third-party event, a sponsorship, or a paid campaign—rolls up correctly into its parent program and ultimately into channel and pipeline reporting.
• Enable campaign-level analytics: Ensure every campaign is structured and tagged so its performance can be isolated on its own or rolled up to the program level. Partner with RevOps and the Data Analytics team on how those metrics get modeled and presented, so at any given point we know exactly which campaigns are driving pipeline and which aren't.
• Own the martech stack: Administer and continuously improve our marketing technology stack (CRM, marketing automation, enrichment, intent data, BI/analytics tools), keeping tools integrated, clean, and trusted.
• Manage the marketing ops budget: Monitor spend across tools, campaigns, and vendors; ensure initiatives are delivered on time and within budget; and flag cost-effectiveness issues before they become a problem.
• Improve speed-to-lead: In close partnership with RevOps, design, implement, and iterate lead scoring models and routing logic so the right leads reach the right rep as fast as possible.
• Partner with RevOps: Be marketing's counterpart to RevOps on funnel definitions, handoffs, SLAs, and data hygiene across the lead-to-opportunity process.
• Support regional marketing leadership: Work closely with regional marketing directors, alongside RevOps and the Data Analytics team, to ensure each region has the dashboards and reporting it needs for visibility into pipeline, funnel performance, and campaign impact.
• Drive data integrity: Own the data model connecting marketing systems to Salesforce and HubSpot, ensuring consistent fields, campaign attribution, and reporting logic across the funnel.
• Enable the marketing team: Act as the go-to person for marketing systems and reporting questions, training the wider team on tools, processes, and self-serve dashboards.

Requirements

• An analytical, AI-enabled business mindset: 4-5 years of experience in marketing operations, equally comfortable building a report and explaining what it means for the business. You can diagnose why a campaign is underperforming—whether due to targeting, creative, or timing—and know what to do about it. You’re quick to bring in AI tools (e.g., Clay) to work faster and smarter.
• Campaign reporting expertise: A track record of designing campaign hierarchies and reporting structures that let stakeholders drill from a single event or ad down to individual performance, and back up to full program-level ROI.
• Salesforce expertise: Hands-on experience administering Salesforce, including the Campaign object, campaign hierarchies, and reporting/dashboards. This is a requirement.
• Marketing automation and BI fluency: Experience with a marketing automation platform (HubSpot, Customer.io) and comfortable working in analytics/BI tools such as Hex, Looker, or Tableau. You don’t need to build every dashboard solo but should be able to partner effectively with RevOps and the Data Analytics team.
• Lead scoring and routing experience: Proven experience designing lead scoring models and routing logic, ideally in a B2B SaaS environment.
• Systems thinking: You see how tools, data, and process connect, and default to fixing the underlying system rather than patching one-off issues.
• Clear communicator: You can explain technical or data concepts to non-technical stakeholders, including regional leaders who need answers, not jargon.

Benefits

• Global collaboration: Partner with teams and clients across Europe, APAC, and North America.
• Competitive package: Comprehensive salary, benefits, and tools for success.
• Meaningful work: Your efforts shape how thousands of lawyers use AI daily.
• In-person environment: Union Square office designed for ambitious builders, with company-provided lunch daily.

Benefits & Perks

Medical, Dental & Vision

• Multiple medical plan options through Aetna and Kaiser Permanente
• HSA or Healthcare FSA (based on plan selection)
• Dental plans via MetLife
• Vision plans via Vision Care

Family Support

• Generous parental leave
• Free access to Maven Clinic
• Dependent Care FSA
• Free One Medical membership for employees and dependents

Additional Perks

• Pre-tax commuter benefits
• Life Insurance + STD/LTD
• 401(K) with generous company match
• Unlimited PTO
• Robust voluntary benefits, including identity protection (via Aura), legal coverage via MetLife, pet savings programs, and more

Pay

Compensation Range: $131K - $155K