Marketing Operations Manager
PatientFi · United States · 4 wk ago
RemoteRemoteMarketingFull-time
Campaign Execution & Lifecycle Marketing
- Own enterprise OTB campaign creation, sending, and performance reporting for aesthetics and audiology accounts
- Support Senior Marketing Managers in email campaigns and lifecycle funnel experiments for new and existing practice partners
- Customize and update sales and patient-facing assets (decks, one-pagers, co-branded materials) by vertical
- Execute ongoing utilization outreach programs to drive funded volume across enterprise partners
- Support activation and onboarding marketing for new verticals (e.g., cosmetic dental) as the business expands
Patient Marketing (for Practice)
- Own execution of patient-facing tools and educational materials requested by practices and reps — a high-volume, high-demand area
- Support borrower communication flows including repeat and expired patient outreach
- Execute lifecycle marketing campaigns for patient audiences
Cross-Functional Project Management & Operational Support
- Serve as the team's primary cross-functional project manager — keeping campaigns on track and stakeholders aligned
- Support rep enablement by coordinating materials, tracking requests, and managing quick-turn delivery
- Manage promotion fulfillment, swag management, and in-field print oversight
- Support cross-functional marketing initiatives, sales enablement requests, field event coordination, and operational execution as needed
Creative Coordination
- Manage creative rounds with designers and contractors — briefing work, tracking feedback, and driving assets to final completion
- Translate team feedback into clear, actionable direction for creative partners
- Keep creative projects moving without losing quality or missing deadlines
QA & Proofing
- Act as a final quality-control checkpoint across campaigns and communications — ensuring accuracy, consistency, and polished execution before anything goes to market
Reporting & Data
- Pull campaign results and compile performance data across programs and verticals
- Maintain tracking spreadsheets and reporting frameworks for the team
- Share results with team members and sales reps on a regular cadence
Tools, Systems & Content Production
- Build and maintain internal data hubs (stats, citations, benchmarks) and keep resource and commercial hubs current
- Support high-volume content production, including blog content and management of AI writing tools
- Help implement and maintain systems that make the team faster and more consistent