Marketing Operations Manager
About the role
Strength in Trust OneTrust’s mission is to enable innovation through the responsible use of data and AI. We believe that ensuring data is trusted shouldn’t slow teams down—it should accelerate what’s possible. This led us to develop the first technology platform for responsible data use in 2016. Today, with AI representing the latest and most impactful expansion of data yet, OneTrust is once again redefining what responsible innovation looks like. OneTrust, the AI‑Ready Governance Platform™, unifies regulatory intelligence, automation, and connected governance workflows so businesses can continue to move at the speed of AI while ensuring good governance to prevent data misuse at scale. Trusted by thousands of organizations worldwide, OneTrust is shaping the future where trusted data becomes a transformative force for business and society.
Responsibilities
- Contribute to the day-to-day management, troubleshooting, and solution design of our Marketo instance.
- Monitor and continuously improve lead management processes, including scoring, enrichment, lifecycle management, routing, and other operational workflows.
- Understand how our marketing technologies work together and help design solutions that create a connected experience while minimizing unintended downstream impacts.
- Partner with demand generation and other marketing stakeholders to ensure campaigns are built and executed using best practices, with clear measurement tied to business outcomes.
- Explore and apply AI-enabled features and automation within marketing technologies to improve efficiency, data quality, campaign execution, personalization, and team productivity.
- Help evaluate, implement, and optimize marketing technologies while contributing to a scalable and well-governed martech ecosystem.
- Provide thoughtful,