Marketing Operations Manager

About the role

Breakout Escape Games is looking for a highly organized, execution-focused Marketing Operations Manager to help drive marketing execution across 30+ locations nationwide. This role is the operational engine behind our marketing team — owning campaign execution, email/SMS deployment, marketing systems, listings management, vendor coordination, and store communication and marketing support. We’re looking for someone who thrives in fast-moving environments, loves keeping things organized, and takes pride in making sure nothing falls through the cracks.

Responsibilities

• Marketing Campaign Execution: Manage execution of promotions, launches, and seasonal campaigns, own the marketing calendar and ensure deadlines are met, coordinate deliverables across internal teams, vendors, and locations, and ensure campaigns launch accurately and consistently
• Email & SMS Marketing: Build and deploy company-wide email and SMS campaigns, manage automated flows and campaign scheduling, coordinate audience segmentation and targeting, and monitor campaign performance and identify opportunities for improvement
• Platform & System Management: Manage marketing-related setup within Resova and related platforms, configure promo codes, pricing settings, waiver messaging, and upsells, and coordinate setup for new room launches and promotions
• Website & Digital Coordination: Coordinate homepage banners, room pages, promotions, and announcements, and work with web and creative vendors to maintain accurate website content
• Listings & Reputation Management: Maintain business listings across Google, Yelp, Apple Maps, TripAdvisor, Bing, and SOCi, update hours, photos, closures, and location information, and review and approve guest review responses
• Store Communication & Support: Serve as a marketing contact for store leadership teams, communicate promotions, launches, and campaign details, coordinate ordering of signage and in-store marketing materials, and help maintain consistency across all locations
• Vendor Coordination: Manage day-to-day communication with agency and platform partners, track timelines, approvals, and deliverables, and keep projects moving forward and organized
• Process Improvement & AI: Improve workflows, systems, and documentation, use AI and automation tools to improve efficiency and organization, and help streamline repetitive tasks and operational processes

Qualifications

• 3+ years of experience in marketing operations, project coordination, marketing execution, or similar operational roles
• Strong organizational and project management skills
• Comfortable managing multiple projects and deadlines simultaneously
• Strong communication, follow-through, and attention to detail
• Experience working with vendors, agencies, or external partners
• Tech-savvy and quick to learn new systems and platforms
• Ability to work independently while staying highly collaborative

Preferred Experience

• Experience with platforms such as: Google Business Profile, Meta Ads Manager, Attentive or similar email/SMS platforms, SOCi or listings/reputation tools, Marketing automation systems
• Multi-location, franchise, hospitality, entertainment, or operational support experience is a plus

What We’re Looking For

• Highly organized and detail-oriented
• Strong sense of ownership and accountability
• Calm under pressure and adaptable in fast-paced environments
• A proactive problem solver who follows through
• Comfortable coordinating across teams, vendors, and locations
• Someone who naturally creates order and efficiency
• Positive attitude and sense of humor

About Breakout Escape Games

Breakout Escape Games creates immersive entertainment experiences for families, friends, and teams across the country. With 30+ locations nationwide, our mission is simple: Escape Ordinary. We’re building a team of people who care deeply about execution, guest experience, creativity, and continuous improvement.

Benefits

• 401(k) matching
• Dental insurance
• Employee discounts
• Health insurance
• Paid time off
• Vision insurance