Marketing Operations Manager

Responsibilities

• Own onboarding, implementation, and ongoing optimization of the marketing tech stack – primarily HubSpot and Outreach
• Maintain dashboards and reporting for key marketing metrics (MQOs, conversion rates, campaign performance, funnel metrics)
• Manage campaign infrastructure, workflows, automation, and CMS within HubSpot
• Build, launch, and manage multi-channel marketing campaigns in partnership with the Marketing and Business Development teams
• Continuously analyze campaign performance and optimize for conversion and pipeline impact
• Ensure systems are fully integrated, scalable, and operating as a “well-oiled machine”
• Help align marketing efforts with revenue goals and sales priorities

Requirements

• 4 - 6 years of experience in Marketing Operations, Growth, or a similar role
• Deep hands-on experience with HubSpot and Outreach
• Proven track record of running and optimizing marketing campaigns end-to-end
• Strong analytical mindset - comfortable owning metrics, reporting, and performance tracking
• Experience working cross-functionally with Marketing, Sales/BDR, and RevOps teams
• Ability to thrive in a fast-paced environment (startup or high-growth experience is a plus, especially Series B or similar stage)
• Eagerness to learn, contribute, and thrive in a fast-paced environment
• A proactive, “roll-up-your-sleeves” attitude – you enjoy taking initiative and wearing multiple hats

Qualifications

• Proven success in managing marketing technology stacks
• Experience with CRM systems like HubSpot
• Understanding of marketing automation platforms
• Strong analytical skills with the ability to interpret data and make strategic recommendations
• Excellent communication and interpersonal skills
• Experience with email marketing platforms like Outreach
• Ability to work independently and as part of a team