Marketing Operations Coordinator

About the role

Inspire Communities is seeking a Marketing Operations Coordinator to support the systems, processes, data, and technology that connect our marketing efforts to our sales results. This hands-on role focuses on HubSpot and CRM operations, ensuring leads are captured, routed, followed up on, and tracked accurately throughout the customer journey. The ideal candidate is detail-oriented, loves systems and data, and is passionate about improving processes.

Responsibilities

• Serve as a primary day-to-day resource for HubSpot, supporting users, processes, reporting, and ongoing CRM optimization.
• Assist with HubSpot user administration, including permissions, teams, properties, views, pipelines, lifecycle stages, lead statuses, tasks, and other CRM configurations.
• Support the management and optimization of contacts, companies, deals, activities, tasks, forms, lists, workflows, sequences, campaigns, and reporting.
• Build and maintain dashboards and reports that provide visibility into lead generation, sales activity, lead response, pipeline progression, conversion rates, user adoption, and marketing performance.
• Troubleshoot CRM issues, clean data, test automations, and help team members use the system effectively.
• Identify inefficiencies in processes and work to improve them, ensuring the CRM supports business goals like faster response times, smarter workflows, and higher conversion rates.

Requirements

• Naturally curious about how systems work and how they can be improved.
• Proactive in identifying and resolving issues, such as leads not being followed up on, mismatched data, or workflow failures.
• Understands that the CRM exists to help the business respond faster, work smarter, create accountability, and improve sales.
• Committed to maintaining clean data, keeping leads moving, and ensuring the system works effectively.
• Focused on making data actionable and useful for the team.

Benefits

• Comprehensive Medical, Dental, and Vision insurance with multiple plan options.
• Financial wellness and savings programs, including Health Savings Account (HSA), Flexible Spending Accounts (FSA), and retirement savings with a company match.
• Competitive time off, including ten holidays, vacation, sick time, and more.
• Work-life balance support, including an Employee Assistance Program (EAP), LifeBalance discounts, and wellness resources.
• Professional development opportunities, including tuition reimbursement for qualifying programs.

Benefits are available to full-time employees working 30+ hours per week.