Jobs · Advertising · Massachusetts

Marketing Manager Wholesale

PUMA Group · Somerville, MA · 2 wk ago
AdvertisingFull-time

Your Mission

Responsible for managing the marketing activation for PUMA initiatives within the Commercial Lifestyle & Alternative Specialty wholesale channels
Increase PUMA brand visibility, consideration and desirability by developing and executing compelling, on-brand, commercially relevant marketing plans that ultimately drive demand for PUMA product.
Partner with cross-functional marketing team members in creative services, visual experience and media to develop integrated omni-channel marketing plans
Work with collaboration partners, agencies, and freelance relationships as needed to achieve business goals.
Support the marketing leadership team on all aspects of the Go-To-Market process.

Your Talent

  • 2-4 years of experience in marketing, eCommerce, retail media, or paid media, preferably within or with apparel, footwear, or lifestyle brands
  • Proven experience planning, executing, or supporting digital and paid media programs, including campaign planning, activation, and performance analysis
  • Hands-on experience working with major wholesale retailers and digital marketplaces, including Amazon
  • Strong understanding of media planning concepts (reach, frequency, funnel strategy, KPIs) and how paid media supports commercial and sell-through goals
  • Experience partnering with external agencies (media and/or Amazon Ads) to brief creative, align on strategy, and optimize campaign performance
  • Working knowledge of Amazon Ads platforms (e.g., Sponsored Ads, DSP) or other retailer media networks is strongly preferred
  • Experience managing multiple accounts, timelines, and stakeholders simultaneously in a fast-paced environment
  • Strong communication and relationship-management skills, both internal and external
  • Highly organized, detail-oriented, and action-oriented with a strong execution mindset
  • Proficiency in Microsoft PowerPoint and Excel; experience with reporting dashboards and retailer media reporting tools is a plus

Pay & Benefits

The hiring range base pay for this position is $62,700 - $83,380 + Bonus + Benefits (Benefit Summary Corporate)
Pay may vary depending on job-related knowledge, skills, and experience
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability.

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