Marketing Manager, Latin America

About the role

Rystad Energy is seeking a Marketing Manager to join our regional marketing team in Rio or Houston. The role involves supporting the development and growth of a full-scale Latin America marketing plan, including account-based marketing for key accounts, lead generation efforts, and local events.

Responsibilities

• Develop and execute Rystad Energy's regional marketing plans (for Latin America) and campaigns for the designated key sub-markets, and adjust and optimize those plans by evaluating success scores.
• Develop and execute the Account-Based Marketing strategy and activities for selected key accounts, as part of the Client Marketing strategy.
• Plan and execute local events of varying sizes to align with commercial objectives.
• Understand our target market and utilize marketing tactics such as whitepapers, webinars, webpages, email campaigns, broadcast, partnerships to fill the marketing bowtie and nurture incoming leads further to sales-qualified leads.
• Partner with the growth marketing team to lead high-intent paid search, conversion rate optimization, lead nurturing, and technical landing pages with responsibility for local posting.
• Develop and execute multi-touch campaigns for attribution, nurturing, and expansion.
• Understand the energy market and incorporate changes into current marketing activities.
• Identify and develop local thought leaders for enhanced content generation and community-building efforts.
• Take part in regional commercial feedback by running surveys, interviewing Sales, and gathering feedback to input into the overall regional marketing strategy.
• Identify and support external events and partnerships associated with sub-region's needs.

Requirements

• 3-5 years of relevant work experience (regional marketing, account-based marketing, product marketing, digital marketing, sales enablement, positioning and messaging, audience marketing).
• Bachelor's degree in marketing, advertising, or communications.
• Fluency in Portuguese and/or Spanish (Portuguese preferred) in addition to English.
• Previous experience with the energy sector, consulting industry, or DaaS/SaaS.
• Proven track record of organizing and hosting webinars, events, and content-based campaigns.
• Excellent verbal and written communication skills (all materials in English, sometimes translated to local languages for the market).
• Knowledge of CRM systems, marketing automation platforms, webinar-hosting tools, Canva, and basic videography/video editing capabilities are beneficial.
• Strategic thinker with analytical skills.
• Team player comfortable with managing multiple stakeholders with strong opinions.
• Strong multi-tasker with the ability to remain focused.
• Self-motivated achiever comfortable communicating with all seniority levels.
• Mandatory to be willing to collaborate across time zones (EMEA, AMERICAS, APAC).
• A keen interest, knowledge, and understanding of AI tools and how they can be used to enhance work and productivity.

Skills and attributes

• Strategic thinker with analytical skills.
• Team player comfortable with managing multiple stakeholders with strong opinions.
• Strong multi-tasker with the ability to remain focused.
• Self-motivated achiever comfortable communicating with all seniority levels.
• Mandatory to be willing to collaborate across time zones (EMEA, AMERICAS, APAC).
• A keen interest, knowledge, and understanding of AI tools and how they can be used to enhance work and productivity.

Location

This position will be located in Houston or Rio de Janeiro or Sao Paolo and reports to the Head of Americas Marketing.

What we offer

• A global and quickly expanding international business culture.
• A diverse, dynamic, entrepreneurial, and highly skilled working environment.
• Development opportunities internationally.
• Competitive compensation package and bonus plan.
• 100% employer-paid healthcare premiums for you and your family.
• 401(k) employer match up to 5%.
• Four weeks of vacation.

Application process

Please include a cover letter, CV and other relevant documents in a combined PDF file when you upload your application. All applications must be sent exclusively via our portal. MacOS users may experience difficulties in uploading documents. Please use a Windows PC in order to apply. Application deadline: May 8, 2025.

About Rystad Energy

Headquartered in Oslo, Norway, and with offices across the globe, Rystad Energy is an independent Energy research and business intelligence company providing data, tools, analytics, and consultancy services to clients exposed to the energy industry across the globe. Rystad Energy has a range of global databases and research products for companies in the Oil & Gas, Oilfield Services, and Renewables sectors, as well as Investors, Investment Banks and Governments. We also provide a range of advisory services for our clients with capabilities across the Energy value chain. Rystad Energy combines a high-performance culture with a deeply collaborative ethos, providing ample opportunities for growth, learning, contribution, and career advancement.

EEO Statement

Rystad Energy, Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, genetic information, disability, or genetics. In addition to federal law requirements, Rystad Energy, Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Rystad Energy, Inc. expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Rystad Energy, Inc.'s employees to perform their job duties may result in discipline up to and including discharge.