Marketing Manager, Global Agency and Partner Marketing

About the role

Agencies and partners are the cornerstone of the global advertising ecosystem, driving digital transformation and brand success at an incredible scale. As this technology and services landscape evolves rapidly with the acceleration of AI, the Global Agency and Partner Marketing team’s mission is to guide our partners into the future. We position Google as the indispensable partner of choice by elevating agency capabilities, empowering them to deliver exceptional results for advertisers, and unlocking sustainable growth across the ecosystem.

Responsibilities

• Build and execute the end-to-end Go-to-Market (GTM) strategy for a global program that supports an ecosystem of agencies and third partners.
• Provide data-driven input to executive leadership during the architecture of global marketing programs and partnership frameworks.
• Work closely with Marketing and Sales to ensure marketing solutions and programs are effectively advocated and validated by the third-party ecosystem.
• Cook up cross-functional projects with Marketing, Product, Engineering, Sales, Partnerships, Legal, Public Relations (PR), and Support teams to simplify agency experiences and accelerate the delivery of critical integrations and joint technical planning.
• Develop enablement toolkits to drive the global adoption of key tools and platforms among agencies and partners.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in advertising technology, digital media, or partner marketing.
• Experience implementing global go-to-market strategies or partner marketing programs.
• Experience developing and managing digital marketing initiatives within an agency setting, including integrated digital ecosystems.
• Experience managing cross-functional projects and maintaining executive-level partner relationships.
• Experience leveraging AI-powered platforms for campaign management or audience targeting.