Marketing Manager

Responsibilities

• Plan, develop, and execute a Marketing Strategy for RJKCCC that will include:
• Assist in the development and execution of an annual marketing budget.
• Develop and report on performance measures to rate the effectiveness of marketing plans.
• Formal development that embodies a multilateral approach to reaching new markets.
• Generate alliances and community partnerships that will benefit the RJKCCC.
• Promote each revenue-generating room of the RJKCCC.
• Plan and execute a Revenue Generating and retention strategy.
• Help organize all Public Relations for RJKCCC.
• Plan, develop, and execute all Media for RJKCCC that will include:
• Regular and effective social media postings.
• Photograph and Video all related events and programs, both on-site and off-site.
• Distribute and archive images.
• Quarterly produce and distribute the program guides in both print and electronic formats.
• Oversee and implement the Kroc Center Brand guide.
• Maintain the website to ensure that all content is up-to-date.
• Create and Maintain all graphic assets.
• Supervise the RJKCCC marketing department which includes:
• Casting vision and maintaining Kroc Standards.
• Approval of all narrative, style, and design work as fitting with the brand.
• Schedule and Approve staff hours.
• Perform other duties as assigned as they relate to the position of Marketing Manager.

Qualifications

• Bachelor’s degree in a field related to marketing/public relations or equivalent preferred.
• Five years of progressively responsible experience in the marketing field, preferably in a not-for-profit and/or fitness environment preferred.
• Five years of experience in graphic design, photography, and videography preferred.
• Must have excellent computer skills familiar with the Adobe Suite and Google Workspace.
• Must have strong verbal and written communication skills.
• Must have excellent organizational skills and the ability to carry out multiple tasks efficiently and accurately.
• Maintain a professional attitude and approach to problem-solving.
• Must possess the ability to develop and administer a marketing budget and Quarterly Marketing Report.
• Certification by and participation in The Salvation Army’s Fleet Safety Program on an annual basis.
• Must be a person of high integrity and willing to support and promote the mission of The Salvation Army.
• Successful background check required.