Marketing Manager
Strategy Financial Group · Phoenix, AZ · 1 mo ago
On-siteMarketingFull-time
About the role
This isn’t a traditional Marketing Manager role. We’re looking for a tactical, hands-on player-coach who can lead a small marketing team, manage a high volume of simultaneous projects, and think like a leader while remaining closely involved in the work, improving the department through stronger processes, technology, and automation.
Responsibilities
- Oversee the day-to-day operations of the marketing department and a small marketing team
- Turn strategic priorities into clear project plans with defined owners, timelines, dependencies, deliverables, and accountability
- Manage a high volume of concurrent initiatives across events, digital marketing, communications, content, creative, and company-wide projects
- Own and continuously improve marketing project-management systems, workflows, technology, and automations
- Identify practical uses of AI and automation that improve productivity, quality, and scalability
- Provide oversight for a marketing operation supporting 200+ events annually, including attending approximately six events per quarter
- Review marketing communications and creative materials for messaging, accuracy, brand consistency, and overall quality
- Maintain working knowledge across digital advertising, social media, email automation, SEO/AEO, website/CMS, content marketing, and video/YouTube
- Ensure marketing dashboards, CRM data, campaign results, and reporting processes are accurate and dependable
- Manage day-to-day relationships with selected agencies, technology vendors, and marketing partners
- Step into execution personally when needed; this is a hands-on leadership role, not a manage-from-the-sidelines position
Requirements
- Bachelor’s degree required
- 8+ years of progressive marketing experience, or an equivalent combination of experience demonstrating increasing responsibility
- Demonstrated experience managing people and leading complex, concurrent projects
- Proven success building, implementing, or substantially improving marketing operations, workflows, or project-management systems
- Broad digital-marketing fluency across multiple channels
- Strong marketing and creative judgment
- Excellent editing, proofreading, and quality-control skills
- Strong organizational, prioritization, project-management, and problem-solving abilities
- Strong written and verbal communication skills
- Able to manage changing priorities while maintaining accuracy, accountability, and follow-through
- Willingness to remain hands-on in execution while leading others
- Must reside in the Phoenix metropolitan area and be available for regular in-person collaboration in a hybrid work environment
- Able and willing to attend approximately six company events per quarter, including events that may occur outside standard business hours
Qualifications
- Strong working knowledge of marketing technology, automation, and project-management tools
- Experience implementing, managing, or improving a CRM and/or marketing automation ecosystem; experience with Salesforce/Pardot, HubSpot, Marketo, or similar platforms is valuable
- Demonstrated experience using AI or automation to materially improve a business workflow, process, or team function
- Financial-services experience is not required. We can teach you our industry and compliance environment; leadership, judgment, accountability, and learning agility are more important.