Marketing Manager

About the role

This is an on-site position with short travel distances to our Automotive Retail Locations in Colorado, with the potential for travel to our California and Utah operations. The Marketing Manager will oversee the development and execution of marketing strategies to strengthen the brand presence and drive customer engagement.

Responsibilities

• Develop a 90-day marketing plan to meet each store's sales objectives, including, but not limited to, dealer events, sponsorship activations, inventory management, and strategic budget planning.
• Foster a meaningful relationship with key stakeholders at each store, ensuring transparent communication, clear expectations, and client satisfaction.
• Develop deep brand knowledge for each manufacturer under your responsibility, aligning it with Schomp brand standards and manufacturer standards/compliance requirements.
• Maintain a calendar of national and regional sales events, physical events in sales and service. Occasionally, you will be responsible for planning and executing regional or national events.
• Lead monthly marketing meetings, bringing key insights and strategy plans to the store within our standardized cadence.
• Utilize HIVE Analytics, a suite of BI dashboards to strategize decision-making and monitor the performance of downstream marketing efforts.

Qualifications

• Four-year college degree in Marketing, Advertising, Communications, CIS, or something similar
• Previous agency experience preferred and exposure to managing multiple priorities/clients or an in-house marketing team that served multiple lines of business, products, or initiatives
• Strong knowledge of Digital Marketing, Content Marketing, and Social Media Strategy
• Proven expertise in Marketing Research, Data Analysis, and Market Trends Interpretation
• Experience in Campaign Development, Branding, and Consumer Engagement
• Proficiency in Marketing Tools, such as Google Analytics, CRM platforms, and SEO technologies
• Strong leadership, strategic thinking, and team collaboration skills
• Excellent project management and organizational capabilities
• Automotive industry experience is a plus, but not required
• Experience planning and executing events or sponsorship activations is a plus, but not required.

Skills

• Strong leadership, strategic thinking, and team collaboration skills
• Proficiency in Marketing Tools, such as Google Analytics, CRM platforms, and SEO technologies
• Experience in Campaign Development, Branding, and Consumer Engagement
• Knowledge of Digital Marketing, Content Marketing, and Social Media Strategy
• Strong knowledge of Marketing Research, Data Analysis, and Market Trends Interpretation

Benefits

The compensation range represents the low and high end of the compensation range for this position. Actual compensation will vary depending on factors including but not limited to location, experience and performance. The range listed is just one component of the total compensation package for employees. Other rewards may include bonuses, Paid Time Off policy, region- specific benefits.

Pay

$80,000 -$90,000

Schedule

Full Time