Marketing Manager

What is a Marketing Engineer?

A Marketing Engineer is the quarterback of a home service business's growth. Not a campaign manager. Not a project manager. Not a customer service rep. A growth operator who can read a client's numbers, diagnose what's actually limiting growth, and guide the owner through the decisions that move revenue forward.

In a typical month you'll:

• Lead the monthly strategy conversation with the business owner — walking them through what's working, what's not, and what to do next
• Record concise Loom updates that explain performance without drowning the client in dashboards
• Translate the Results First plan — revenue goal, lead goal, target Customer Acquisition Cost, monthly marketing budget — into clear recommendations
• Cook up internal specialists running Google Ads, Meta Ads, SEO, and website work
• Diagnose where the real bottleneck lives when results lag: traffic, lead quality, the sales process, attribution, capacity, close rate, or owner expectations
• Hold the line on what matters and keep the client confident, calm, and aligned

What predicts success in this role

• Organized and disciplined. You manage a portfolio of clients without dropping balls, and you decide what's important rather than reacting to whoever emails loudest.
• Emotionally intelligent. You can read when an owner needs reassurance, when they need a push, and when they need a difficult truth.
• Analytical and commercially minded. ACoS, cost per lead, cost per customer, close rate, won revenue, Customer Acquisition Cost vs. allowable Customer Acquisition Cost — you think in these terms naturally and translate them into plain language for a non-marketer.
• Marketing-fluent. You understand Google Ads, Meta Ads, local and organic SEO, websites, tracking, and attribution well enough to diagnose issues — even when you're not executing every channel yourself.
• Calm under owner pressure. Home service owners are sharp, direct, and busy. You can hold a strategy conversation with someone running a multi-million-dollar company and have them leave feeling guided.

What we look for on paper

• 5–10 years of digital marketing experience, ideally with multi-client or agency exposure
• Working knowledge of Google Ads and Meta Ads (you don't need to be a media buyer, but you need to be able to read a campaign)
• Familiarity with CRMs and sales pipelines (GoHighLevel experience is a strong plus)
• Comfort with spreadsheets and unit-economics thinking — revenue goals, close rates, Customer Acquisition Cost, cost per lead
• Experience speaking directly with business owners, not just marketing managers
• Sales experience is a plus, not a requirement

Why Sales Engine

• A proprietary methodology to stand behind. You'll operate the Results First Method® — a registered, unit-economics-anchored system that gives you something real to teach clients, not generic agency advice.
• An engaged founder and real coaching. Direct access, fast feedback, and the chance to build alongside someone who cares about your growth.
• Compensation. Starting salary $75K with swift growth tied to performance. Group health benefits with Sales Engine covering 80% of premiums and 100% of vision and dental.
• Time off. 3 weeks paid vacation plus paid sick leave.
• Remote, with structure. Work from home with a full Zoom-driven schedule, a professional setup, and the focus to operate at the pace home service clients expect.
• Career path. This role grows into senior client leadership, methodology development, and team-building responsibility as Sales Engine scales.

Is this you?

If you've sat in a marketing meeting thinking the numbers don't support what we're doing, if you've explained Customer Acquisition Cost to a business owner and watched them suddenly understand their own business, or if you've quietly resented running campaigns without a real plan behind them — this role is built for you.

Learn more and apply here.