Marketing Manager

Duties and Responsibilities

• Execute marketing campaigns across Qualis programs and product lines, from concept through launch.
• Cook up campaign timelines, assets, and approvals across internal stakeholders and the marketing agency.
• Track campaign performance and report results to leadership.
• Work with the product owners for Qualis's product portfolio, including positioning, messaging, and go-to-market materials.
• List and maintain product listings on relevant marketplaces, keeping descriptions, specifications, and assets current.
• Partner with product and engineering teams to translate technical capabilities into customer-facing messaging.
• Serve as the primary task owner of company and product marketing content on the Qualis website.
• Keep website content accurate, current, and consistent with approved messaging and brand standards.
• Manage the content update process, including coordinating changes with the agency or web team.
• Serve as the day-to-day point of contact for Qualis's marketing agency.
• Work with agency on campaign objectives, review deliverables, and manage timelines and budget.
• Ensure agency-produced work aligns with corporate business priorities.
• Support coordination between executive leadership and corporate program, business development, and product governance activities.
• Help prepare marketing-related materials and updates for internal leadership reviews.
• Act as a liaison between marketing and other functions to keep campaigns aligned with corporate business priorities.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• About 3–6 years of marketing experience, including campaign management and product marketing.
• Experience managing website content through a content management system (CMS).
• Experience working directly with external marketing agencies or vendors.
• Strong written communication skills and attention to detail.
• Strong project management and organizational skills, with the ability to manage multiple campaigns and deadlines at once.

Preferred Experience

• Experience in the defense, aerospace, or government contracting sector.
• Experience listing or managing products on B2B or government marketplaces.
• Familiarity with government procurement cycles and how they shape marketing and messaging.
• Experience with marketing automation or CRM tools.