Jobs · Marketing · Michigan

Marketing Manager

NEURA Robotics · Detroit, MI · 2 mo ago
On-siteMarketingFull-time

Your Tasks

  • Develop and execute US marketing strategies aligned with business objectives and global marketing initiatives.
  • Build brand awareness through strong corporate and product messaging, positioning, and value propositions for US and global audiences.
  • Plan, create, execute, maintain, and measure B2B marketing campaigns across multiple channels, including website, digital marketing, online events, industry publications, PR, social media, and customer communications.
  • Create demand throughout the customer journey through targeted content such as white papers, case studies, videos, use cases, how-to guides, competitive comparisons, and ROI-focused materials.
  • Develop and maintain high-quality marketing materials including presentations, brochures, sales enablement tools, website content, newsletters, and other online/offline communications.
  • Develop and refine content from the perspective of target audiences to ensure clear, relevant, and impactful messaging.
  • Support sales initiatives through lead generation campaigns, customer engagement programs, and marketing resources.
  • Provide hands-on support for US trade show and industry event activities, including event selection, planning, booth coordination, vendor management, marketing materials, logistics, product demonstrations, lead capture, and post-event follow-up.
  • Build and maintain relationships with industry associations, publications, technology groups, and relevant market influencers.
  • Monitor market trends, customer needs, competitors, and industry developments to identify opportunities and strengthen market positioning.
  • Ensure consistent brand messaging, quality standards, and alignment with corporate guidelines across all marketing activities.

What Can We Look Forward To

  • You have a holistic view and knowledge of marketing strategy, planning and execution, business and product strategy, and processes with the ability to help shape and influence the long-term vision and strategy for the product portfolio based on a deep understanding of customer needs.
  • You bring at least 3 years of relevant professional experience in the field of marketing and a very good understanding of digital and traditional marketing concepts.
  • You are an active team player and can communicate at eye level with all departments, often reaching out to our tech team to get all relevant information.
  • You have excellent communication and negotiation skills.
  • You are able to adapt to a rapidly changing environment.
  • You have the drive to independently familiarize yourself with new topics and develop things from scratch.
  • You have the will to make NEURA Robotics the leading brand in the field of robotics.

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