Marketing Manager

The Opportunity

We are seeking a seasoned B2B Marketing Manager to join our in-house marketing team who will have the opportunity to work across a wide variety of brands, mediums, channels, and project types.

The marketing manager is responsible for working closely with our operating companies and brands to develop and execute targeted marketing strategies that enhance brand presence and drive sales within assigned regions. This role entails close collaboration with local sales teams, hands-on execution of day-to-day marketing requests, event and social media management, and management of strategic campaigns and projects with our in-house creative agency team.

Responsibilities

• Oversee marketing management for designated companies across the network to ensure integrity of brand and messaging.
• Manage content marketing and social media strategy, planning, development, and execution of each marketing initiative.
• Create clear, concise, and organized creative briefs to facilitate collaboration with in-house creative agency team.
• Drives project management of all key marketing priorities for designated brands.
• Leads the planning, organization, coordination and execution of internal and external company events.
• Builds reporting across various channels of marketing measurements, bringing awareness of each initiative’s impact to the company.
• Prioritizes, organizes, and performs multiple responsibilities or projects simultaneously, making decisions independently and taking ownership for wide ranging responsibilities that also meet time constraints and tight deadlines, and operate in a fast-paced, and dynamic environment.
• Presents clearly and confidently of ideas to internal and external audiences with a drive for innovative thinking.
• Provides creative executions to promote all Meriton brands, messages and stories across multiple mediums including sales events and company functions.
• Works with third-party agencies, media outlets, sponsors, etc. to effectively communicate brand standards and direction.
• Ensure the quality of design strengthens and supports our brands, ensuring message consistency and brand personality/tone.

The Profile

• 5-7+ years of hands-on marketing management experience in a corporate or agency setting – B2B experience preferred
• Bachelor’s degree in marketing, communications, or journalism (internship experience is a plus)
• Works with a high degree of independence and is a self-starter
• Comfortable collaborating across all levels of an organization – from advising senior leaders to directly overseeing junior team members; previous people management experience preferred
• Strong writing, editing, and proofreading skills
• Strong skill set working in Office Suite: PPT, Word, Excel
• Successful track record developing engaging content for social media audiences including LinkedIn, X, etc. and managing content calendars through team collaboration
• Experience in planning and developing content for internal communications channels including intranets, newsletters, town hall meetings, etc.
• Experience planning and executing company hosted events, customer appreciation events, employee events and other experiential marketing initiatives
• Ability to work with provided design templates to create on-brand collateral like flyers, presentations, posters, etc.; graphic design experience and/or experience with Adobe Creative Suite applications a plus
• Excellent project management and organization skills
• Role does require some degree of travel for meetings with teammates across the network

Other Skills/Abilities

• Strategic Skills
• Operating Skills
• Personal and Interpersonal
• Behavior Skills
• Language Skills
• Reasoning Ability