Marketing Manager

About the role

You’ll help shape the way Merciv shows up in the world: consistently, at volume, and at a quality bar we can be proud of. You’ll own the translation of the brand and marketing strategy into content, collateral, and campaigns. You’ll experiment, iterate, test, and improve. Early on, you’ll focus on laying the foundations for a content flywheel across channels. You’ll identify the themes, messaging, content types, and strategies that resonate, then double down on what’s working to supercharge organic cross-platform growth. You’ll run paid tests across LinkedIn, Meta, Google, and more. You’ll make a lot of it yourself: writing posts and scripts, shooting and cutting short-form video, putting together light graphics, and showing up on camera. You don’t have to be a pro editor or designer — you need taste, range, and the judgment to know when to bring in a specialist. You’ll also run our paid social as live experiments, setting up and managing campaigns on LinkedIn, Meta, and Google within approved strategy and budgets, testing creative and audiences, and turning organic winners into paid tests.

Responsibilities

• Write posts and scripts, shoot and edit short-form video, put together simple graphics, and get on camera. Or, in some cases, collaborate with the people who do.
• Publish consistently across our core channels (LinkedIn, TikTok, and Instagram, and X) and build recurring formats people come back for.
• Run paid social and ad experiments.
• Set up and manage LinkedIn, Meta, and Google campaigns, create ad variations, and test creative and audiences.
• Track the KPIs that your content actually drives – clicks, conversions, qualified leads, etc. – and recommend adjustments as follows.
• Keep a finger on the pulse of industry trends, launches, campaigns, or cultural phenomena and identify interesting narratives.
• Apply a data-led editorial voice to translate these insights into compelling content.
• Effectively coordinate and collaborate with freelancers, partners, talent, and team members as needed.

Requirements

You May Be a Good Fit If You’re chronically online but know when to touch grass. You have sharp, refined taste and instincts built by participating in the conversation, not just tracking it. You know ball, but you’ve got a grounded, thoughtful perspective. Your social-fluent and video-native. You’re comfortable and regularly posting on platforms like LinkedIn, TikTok, Instagram, or X, and you’re comfortable putting yourself and your ideas out there. You’re not afraid of failure. You have strong written and verbal skills. You know how to synthesize and communicate complex ideas simply and in a way that makes people want to listen. You’re comfortable with ambiguity and uncertainty. You’re a self-starter who runs towards a challenge and learn by doing. You’re organized. You can manage multiple projects, timelines, and work streams at once in a fast paced environment. You’re drawn to brands, retail, CPG, consumer behavior, commerce, and culture. You have 3+ years of experience in marketing with a focus on social media and/or paid media. Bonus Points For Hands-on experience with LinkedIn, Meta, or Google AdsA personal audience or following, even a modest one, or experience scaling an online communityExperience recording, editing, and producing video for socialExperience supporting sponsorships or creator campaignsExperience with landing pages and conversion paths

Qualifications

Compensation Range: $105K - $120K