Jobs · Marketing · Louisiana

Marketing Manager

L'Auberge Baton Rouge · Baton Rouge, LA · 1 mo ago
Marketing$65k–$85k/yrFull-time
We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections if posting has real specific content. We must not repeat job title. Remove boilerplate, navigation, EEO, etc. Keep substantive info. Let's parse the posting. First paragraph: "WE’RE CHANGING ENTERTAINMENT. COME JOIN US. We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities. Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well-being. Specific benefits—such as day-one medical coverage, 401(k) matching, and annual performance bonus—may vary by position. Paid time off is earned according to the local policy and increases with the length of employment. Click HERE to discover how we empower team members to grow, thrive, and advance in their careers." We need to remove "Click HERE..." as application instructions? It's not exactly application instructions but maybe considered a link; we should remove it as per instruction: remove application instructions. So remove that sentence. Also remove "WE LOVE OUR WORK."? That's a heading? Actually it's a line before responsibilities. Might be considered boilerplate? It's not a standard heading but we can treat as part of responsibilities? It appears before list of duties. We'll keep it as part of responsibilities? Probably it's just a tagline; we can drop it as it's not substantive. But we need to preserve all substantive information. "WE LOVE OUR WORK." is not substantive; we can drop. Then list of responsibilities: "Hires, trains, motivates, evaluates, and supervises all direct reports; ensures all direct reports have the knowledge and necessary resources to perform their duties effectively. Administers promotions and special events, including the development and implementation of ideas to coordinate with that of the calendar of events. Writes project proformas and compiles financial budget for each event and promotion. Recommends parameters, analyzes database information and oversees the financial responsibility of the event through pre and post analysis documentation. Oversees, supervises, and directs special event staff in coordination with related departments the arrangements of events and promotions to ensure successful operation as measured by guest satisfaction. Determines theme, décor, supplies and food & beverage necessary for the event/promotion/tournament activities. Ensures timely procurement of necessary parts and that par inventory is maintained. Oversees the invitation initiation as well as internal marketing of all event activities. Manages the events and promotions segments of the slot marketing system Assists in establishing departmental objectives and business plans for special events and promotions including budgeting, staffing and goal-setting. Oversees and provides monthly financial operating statements for all special events. Complies with L’Auberge Baton Rouge standards, guidelines, and objectives and maintains administrative processes to ensure proper planning and efficient operation of department functions." That's responsibilities. Then "BRING US YOUR BEST." heading before requirements. Then list: - Must be at least 21 years of age - Must be able to obtain a Louisiana Gaming License - These skills and abilities are typically acquired through a Bachelor’s Degree in Marketing and a minimum of five years of Casino Services experience, with a minimum of three years’ experience in planning and executing successful special events programs. - Public relations skills preferred. - Knowledge of, and experience in creating, developing, and implementing special events/promotions/tournaments for casino customer required. - Strong written and communication skills. - Understanding of casino player management system. - Ability to promote and execute all phases of special events planning with all involved departments. - Familiarity with current analytic tools required. Then "STAY IN THE GAME. FOLLOW US." paragraph about company, then "Equal Opportunity Employer" boilerplate, then "STARTING SALARY $65,000 to $85,000 annually with bonus potential" We need sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We need to decide what goes where. About the role: Could be the introductory paragraph about company and role? Usually "About the role" includes description of role and company. We have initial paragraph about company and role. That could be About the role. Responsibilities: the list of duties. Requirements: maybe the "Must be at least 21 years of age" and "Must be able to obtain a Louisiana Gaming License" are requirements. Qualifications: education and experience: Bachelor's Degree in Marketing, 5 years Casino Services, 3 years planning events. Skills: Public relations skills preferred, Strong written and communication skills, Understanding of casino player management system, Ability to promote and execute all phases of special events planning, Familiarity with current analytic tools required, Knowledge of creating events etc. Some of these could be skills. Benefits: The paragraph about Total Rewards, wellness programs, day-one medical coverage, 401(k) matching, annual performance bonus, Paid time off. Pay: Starting salary $65,000 to $85,000 annually with bonus potential. Schedule: Not mentioned. So we should not include Schedule section. We must not include sections with placeholder or vague like "not specified". So we omit Schedule. Also we should not repeat job title. We need to output HTML fragment with headings

for each section, and
  • for lists,

    for prose. We need to preserve all substantive information; do not invent or summarize away detail. We need to ensure we don't include boilerplate like "Equal Opportunity Employer", "Click HERE", "WE LOVE OUR WORK.", "STAY IN THE GAME. FOLLOW US." maybe we can keep some of that if it's substantive? The "STAY IN THE GAME. FOLLOW US." paragraph describes company growth and values; could be considered About the role? Might be considered company overview. But we already have About the role paragraph; we could incorporate that as part of About the role. However the instruction: "Remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions." The "STAY IN THE GAME. FOLLOW US." is not exactly boilerplate; it's about company. Might be okay to keep as part of About the role. But we need to avoid duplication. The earlier paragraph already mentions company values? It mentions caring about career growth, etc. The later paragraph mentions being leading provider, diversity, sustainability. That's substantive; we could include in About the role. Thus About the role could combine both paragraphs (excluding the click here and WE LOVE OUR WORK). Let's extract: Paragraph1: "WE’RE CHANGING ENTERTAINMENT. COME JOIN US. We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities. Initial placement within the salary range is based on an individual's relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members' financial, physical, and mental well-being. Specific benefits—such as day-one medical coverage, 401(k) matching, and annual performance bonus—may vary by position. Paid time off is earned according to the local policy and increases with the length of employment." Paragraph2 (after STAY IN THE GAME): "We’ve grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via theScore Bet Sportsbook and Casino®. Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet. We're changing entertainment. Follow us." We should remove "Follow us." maybe as it's like a call to action; but it's not boilerplate. Might be okay to keep. We also need to remove "Click HERE to discover how we empower team members to grow, thrive, and advance in their careers." That's application instructions/link; remove. Now Benefits: we already mentioned benefits in paragraph1; but we also have a Benefits section. We should not duplicate. We'll put benefits in Benefits section. Pay: Starting salary $65,000 to $85,000 annually with bonus potential. Now we need to ensure we don't repeat same info in multiple sections. For example, the benefits info appears in paragraph1; we should not also repeat in About the role. So we should move benefits details to Benefits section and not include them in About the role. Thus About the role should be the descriptive paragraphs without benefits and pay details. Let's craft About the role: combine the introductory sentences about company, role, fast-paced, diverse coworkers, career growth, etc., plus the later paragraph about company growth, destinations, values. Exclude salary range, benefits, pay, bonus, etc. Let's extract: - "WE’RE CHANGING ENTERTAINMENT. COME JOIN US. We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities." - Later: "We’ve grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via theScore Bet Sportsbook and Casino®. Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet. We're changing entertainment. Follow us." We could keep "Follow us." maybe but it's not essential; but it's not boilerplate. We'll keep. Now Responsibilities: list as bullet points. Requirements: bullet points: Must be at least 21 years of age; Must be able to obtain a Louisiana Gaming License. Qualifications: bullet points: Bachelor’s Degree in Marketing; minimum of five years of Casino Services experience; minimum of three years’ experience in planning and executing successful special events programs. Skills: bullet points: Public relations skills preferred; Strong written and communication skills; Understanding of casino player management system; Ability to promote and execute all phases of special events planning with all involved departments; Familiarity with current analytic tools required; Knowledge of, and experience in creating, developing, and implementing special events/promotions/tournaments for casino customer required. Note: The last skill is similar to qualifications; but we can keep as skill. Benefits: bullet points: Day-one medical coverage; 401(k) matching; Annual performance bonus; Wellness programs supporting financial, physical, and mental well-being; Paid time off earned according to local policy and increases with length of employment. Pay: paragraph: Starting salary $65,000 to $85,000 annually with bonus potential. Schedule: none. Now we need to output HTML fragment. Structure:

    About the role

    ...

    Responsibilities

    • ...

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