Marketing Manager

Primary Responsibilities

• Cook up and execute the approved marketing plan on time, on brand, and within budget.
• Collaborate with department managers to help them achieve their marketing goals.
• Maintain and segment the marketing database of both existing and potential relationships.
• Digital marketing coordination across all digital channels including paid, SEO, social media, email marketing, marketing automation, etc., and maintain the website and landing pages.
• Support the organization's collateral, inventory, and distribution processes.
• Engage in customer surveys, data capture, and follow-up communications.
• Coordinate events such as open houses, demos, and boat shows.
• Manage approved budget expenditures and report on the effectiveness of marketing campaigns, programs, and activities.
• Other tasks as needed to support the overall success of the organization.

Required Qualifications

• Three to five years of related marketing experience in a retail industry, particularly in B2C settings.
• Strong project management skills.
• Exceptional writing and communication skills.
• Computer proficiency and experience with Microsoft Office (Word, PowerPoint, Excel, etc.).
• Organized, creative, and innovative.
• Able to research, analyze findings, and interpret trends.
• Works independently on individual initiatives as well as part of a team.
• A quick learner, self-starter, and able to prioritize an ambitious workload.
• Ability to thrive in a team environment as a key team member.

Work Schedule

Monday-Friday
Weekends as needed.
Flexible scheduling with some required events.

Wages, Compensation & Benefits

Salaried Position
Benefits: Health, Dental and Vision Insurance
Paid Time Off
Employee Discounts
Growth Opportunities
Team & Family-Oriented Culture