Marketing Manager
About the role
Are you a creative, organized marketing professional who enjoys bringing ideas to life? The Florida State Fair Authority is looking for a Marketing Manager to help promote the Florida State Fair and the year-round events and experiences hosted at the Fairgrounds. This is a hands-on, collaborative role combining digital marketing, advertising, content, communications, creative development, project management, and event support. Working closely with the Director of Marketing & Partnerships, the Marketing Manager will help develop and execute campaigns, coordinate projects, maintain brand consistency, and support departments across the organization. If you enjoy a fast-paced environment, juggling a variety of projects, and seeing your work come to life, this could be the opportunity for you. The Marketing Manager serves as the primary support to the Director of Marketing & Partnerships in the planning, development, execution, and evaluation of the Florida State Fair Authority's marketing initiatives. This position plays a key role in implementing integrated marketing campaigns, managing advertising and promotional activities, overseeing digital and traditional marketing channels, coordinating marketing projects across departments, and maintaining brand consistency throughout the organization.
Responsibilities
- Assist the Director of Marketing & Partnerships with the development and implementation of annual marketing plans, objectives, strategies, and campaigns.
- Coordinate and execute