Marketing Manager

Creative Circle · Dedham, MA · 2 wk ago

HybridMarketingContract

Role Summary

We are seeking an experienced Business-to-Business Marketing Manager to support a growing Corporate Banking business. This role is responsible for developing and executing integrated, multi-channel marketing strategies that drive client engagement, brand awareness, and business growth.

Top Must Have Skills

7+ years of B2B marketing experience
Prior financial services marketing experience
Expertise developing and executing multi-channel marketing campaigns
Strong project management and organizational skills
Data-driven marketing mindset with the ability to analyze performance and optimize results
Excellent written and verbal communication skills
Experience with Salesforce, Pardot, and Demandbase
Ability to build relationships and collaborate effectively with senior stakeholders
Experience working in Agile marketing environments

Additional Qualifications

Bachelor's degree required
MBA or equivalent experience preferred
Self-starter with the ability to work independently and with urgency
High attention to detail and commitment to quality
Proficiency with Microsoft Office, including PowerPoint, Word, and Excel
Creative thinker with the ability to balance strategy, execution, and measurement
Leverage customer insights and data to inform marketing strategies

Responsibilities

Serve as the primary marketing partner for Corporate Banking regional leadership teams, understanding growth objectives and identifying opportunities to drive business results.
Collaborate with Growth Strategists to develop prospect engagement strategies aligned to business goals and market opportunities.
Create clear and actionable marketing and creative briefs that define measurable objectives, strategies, and tactics informed by customer insights and data.
Develop and execute integrated marketing programs across channels including web, social media, search engine marketing, digital advertising, content marketing, direct marketing, events, and account-based marketing.
Act as the voice of the customer, ensuring all marketing initiatives deliver a consistent and optimized client experience across channels and touchpoints.
Lead end-to-end project management for marketing campaigns, ensuring delivery is on brand, on strategy, and on schedule.
Partner with internal subject matter experts, business leaders, agencies, and marketing centers of excellence to execute marketing initiatives effectively.
Drive a culture of continuous improvement through testing, learning, campaign retrospectives, performance analysis, and ongoing optimization.
Monitor, analyze, and report on campaign performance, providing actionable recommendations to improve marketing effectiveness and efficiency.
Manage marketing budgets and expenses, ensuring accurate forecasting, tracking, reporting, and adherence to approved spending plans.
Leverage marketing technology platforms and analytics tools to measure outcomes, track engagement, and support data-driven decision making.

Benefits

Email Your Resume In Word To Meggan.Sharma@jobalert.creativecircle.com
Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply. Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : MS14-1990804L463 -- in the email subject line for your application to be considered.

Contact Information

Meggan Sharma - Recruiter, National Delivery For Creative Circle to represent you for this opportunity, you must be currently authorized to work in the United States without the need of employer sponsorship for a non-immigrant visa such as a H-1B, TN, or O visa. We do not support or provide training for STEM/OPT programs. Additionally, you must be physically located in and perform the work for our client in the United States.

This is a new role. This job was first posted by Creative Circle on 06/29/2026 and applications will be accepted on an ongoing basis until the position is filled or closed.