Marketing Manager

Complex And Culture Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.

About the role

Complex is seeking a Marketing Manager who is incredibly organized, detail-oriented and can function in quick-paced environments. This role will work directly with the Senior Director of Marketing to plan, organize, and execute upcoming drops for Complex Shop.

Responsibilities

• Work closely with the Senior Director of Marketing to develop and execute integrated marketing strategies to drive brand awareness and customer acquisition in alignment with company goals and objectives
• Collaborate with Creative, PR and Merchandising to ensure cohesive storytelling across digital and brand channels, including social media, email marketing, influencer partnerships, and traditional advertising
• Monitor and analyze marketing performance metrics and provide actionable insights to drive continuous improvement and optimization, including but not limited to daily, weekly, and monthly reporting
• Maintain and grow relationships with influencers and brand ambassadors to continuously work into the Complex Shop seeding program for affiliate and content returns
• Work closely with cross-functional teams, including sales, product development, and customer service, to align marketing efforts with overall business goals
• Act as a liaison between cross-functional teams to develop and execute comprehensive digital marketing campaigns that support Complex Shop campaigns and grow the marketplace across Complex's key categories
• Work with the Marketing Director to develop and execute comprehensive go-to-market marketing plans
• Collaborate with merchandising and licensing departments to own integrated marketing calendar
• Project manage several priorities and projects at one time
• Continuously explore and recommend new marketing channels and tactics to reach new audiences and grow key categories

Requirements

• 3+ years of relevant experience in marketing
• Strong project management, multitasking, and decision-making skills
• Proficiency with project management tools, such as Airtable
• Deck and presentation development, such as Google Slides
• Retail & E-commerce Knowledge: Strong background in retail and e-commerce, with an understanding of how social media integrates with sales funnels, product launches, and editorial content and video
• Cross-Functional Collaboration: Demonstrated ability to collaborate with diverse teams (editorial, marketing, e-commerce, influencers) to ensure cohesive strategies that align with broader business goals
• Creative & Strategic Thinking: Ability to think strategically about content and campaigns, while also being creative in product integrations and storytelling that resonates with target audiences
• Trend Awareness: Up-to-date knowledge of the latest trends in social media, e-commerce, and retail, with the ability to adapt quickly to new tools, technologies, and platform features

Benefits

• Best in class health, dental, and vision insurance
• Healthcare FSA
• Dependent Care FSA
• Commuter Benefits FSA
• Short-term/long-term disability and life insurance
• Paid Parental leave
• 401k with 4% match
• Pet Insurance
• Legal and Identity Theft Plans
• Flexible PTO

Pay

$80,000 - $85,000 a year. Actual pay will vary based on factors including, but not limited to location, experience, and performance.