Marketing Manager

Job Summary

• Implementation and management of the CVB marketing plan to enhance Conroe's image as a premier tourism destination.
• Create and implement new marketing efforts that benefit the CVB and promote tourism.
• Direct and oversee planning, design, and production of all CVB printed and electronic materials and website.
• Actively foster relationships with local businesses and event planners that promote tourism.
• Support the development of presentations and proposals related to tourism attraction and retention.

Qualifications

• Bachelor's degree plus four years marketing experience, or eight years marketing experience.
• Tourism Destination Marketer (TDM) and/or Certified Tourism Executive (CTE) designation(s) preferred, or ability to begin certifications within the first year of employment.
• Possession of a valid Texas Class “C” driver’s license.

Knowledge, Skills, and Abilities

• Knowledge of principles and practices of all aspects of marketing—including social media, ad placement, website development, and working with the press (preferred).
• Ability to clearly and effectively communicate both orally and in writing, including working with media, pitching story ideas to travel writers, and collaborating with social media influencers.
• Proficiency with current computer software (Microsoft Office, Word, Excel, Access, Outlook, PowerPoint).
• Experience with a CMS platform such as Simpleview (preferred).

Physical Demands

The work is sedentary and requires the ability to exert up to 10 pounds of force occasionally, or a negligible amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects. Additional required abilities include feeling, hearing, mental acuity, repetitive motions, kneeling, lifting, reaching, speaking, listening, visual acuity, and walking. Regular travel by airplane and automobile for business is required.

Benefits

• Medical, dental, vision, and life insurance.
• Retirement plan.
• Employee assistance program.
• Paid time off.
• Free membership at the City’s pool and recreation center facilities.

Pay

Starting salary for this position is $65,085 annually.