Marketing Manager

The CHS Marketing Manager is responsible for publicizing and growing the CHS image and brand. This visionary role coordinates brand awareness, talent recruitment, and admissions recruitment campaigns, monitors the CHS website, oversees email marketing opportunities, and provides leadership in advancing CHS’s strategic marketing direction. The manager supervises the Marketing & Event Associate, works closely with the Marketing and Communications Director, and collaborates with HR, Admissions, Communications, and Media Relations teams.

Responsibilities

• Plan and execute CHS brand awareness, talent recruitment, and admissions recruitment campaigns.
• Work with HR and Admissions teams to develop campaigns that support talent recruitment and admissions goals.
• Evaluate brand positioning and deploy messaging strategies.
• Monitor engagement across the CHS website, build new content, and ensure existing content remains relevant and up‑to‑date.
• Create and track metrics to understand marketing efforts, and present data to the CHS Marketing and Communications Director.
• Manage the creation and development of new marketing materials.
• Lead email marketing campaigns for admissions, talent recruitment, and thought leadership.
• Collaborate with the CHS Communications and Media Relations Manager for strategy alignment and to maximize impact.
• Manage relationships with external partners and stakeholders.
• Oversee and manage all CHS events (talent, admissions, brand awareness).
• Maintain a consistent and positive reputation of the CHS brand and ensure appropriate usage of the logo and branding across the organization.
• Build and maintain positive relationships with all staff, encouraging center growth and performance.
• Supervise the Marketing & Event Associate, providing timely and constructive feedback through ongoing performance evaluations.
• Perform other duties as assigned.

Qualifications

• Bachelor’s degree in Marketing, Business, or a related field (required).
• 5–8 years of relevant experience (required).
• Expertise in digital marketing (SEO/SEM), marketing automation platforms (HubSpot, Marketo), and CRM software.
• Ability to analyze data and reports to guide strategy using tools such as Google Analytics and Excel.
• Comfort with technology including Adobe Suite and MS Office Suite (Outlook, Word, Excel, PowerPoint) or willingness to learn.
• Exceptional interpersonal skills, including the ability to influence, lead, and educate teams.
• Ability to work in a fast‑paced environment with changing priorities.
• Responsible, enthusiastic, and committed to a mission‑focused organization.
• Proactive problem‑identification and solution implementation.
• Willingness to be held accountable and receive feedback.
• Commitment to the mission and values of CHS and MHS, demonstrating a high degree of integrity.
• U.S. work authorization and successful completion of pre‑employment background checks and clearances.

Pay

Salary range: $69,000 to $79,746 per year, based on expertise.