Marketing Manager

About the role

This role supports a Marriott Autograph Collection Boutique Hotel in the Atlanta market. The position will lead local marketing and food & beverage initiatives to drive ancillary revenue for the property. The right candidate is passionate about food & beverage, creative and able to work in partnership with operational leaders, corporate marketing, and executive stakeholders.

Responsibilities

• Develop and execute marketing plans for all restaurant and bar outlets; focus on local reach, repeat visitation and community engagement
• Partner with culinary and operations leaders to promote menu launches, seasonal activations and event programming
• Build campaigns that highlight property experiences, brand activations and unique offerings
• Bring creative ideas for activating underutilized hotel spaces (patios, lobbies, rooftops, event lawns) to generate new ancillary revenue streams
• Design promotions and events built to capture social and PR attention
• Serve as an in-market ambassador for portfolio of hotels, seeking out new partnerships, local collaborations and cross-promotional opportunities
• Maintain a visible presence with the CVB, local chambers and professional groups
• Build strong relationships within the local community and broader hospitality/F&B scene to source partnership and activation ideas
• Work in partnership with corporate social media team to lead social media content execution for all food & beverage; create content calendars, produce photo and video assets, and manage posting and engagement
• Monitor channel performance and optimize based on insights
• Partner closely with property operations leaders (GM, F&B Director, Sales) as a trusted, day-to-day collaborator
• Work closely with corporate marketing team to ensure alignment on priorities, messaging and campaign execution
• Coordinate creative needs with internal creative & branding team
• Support PR activations and influencer partnerships
• Assist with grand opening plans for any future concepts, including pre-launch storytelling and event planning
• May support local sister properties on occasion and as directed by leader

Qualifications

• 3-5 years of marketing experience, preferably in hospitality or food & beverage
• On property hotel experience strongly preferred; understands the operational rhythm of a hotel and how to work alongside GMs and F&B leaders
• Familiarity with Marriott brand systems and marketing standards a plus
• Strong understanding of the Atlanta market and surrounding communities
• Proficient with social media platforms, content creation and basic analytics
• Comfortable representing the brand at community events and networking functions
• Skilled at building local partnerships and spotting new revenue and activation opportunities
• Organized, resourceful and able to manage multiple outlets and priorities

Physical requirements

• Must be able to lift and/or carry up to 50 pounds frequently to assist guests
• Ability to stand and walk for extended periods of time
• Ability to hear, understand and communicate orally and in writing to communicate with staff, vendors, and guests a normal in-person and phone conversation
• Ability to bend and twist, push, and pull, stoop, and kneel
• Flexible and long hours sometimes required

Pay

The salary range for this position is $75,000-$85,000 annually + incentive eligibility of 10% based on performance.