Marketing Manager
Brasfield & Gorrie, LLC · Greenville, SC · 1 mo ago
On-siteMarketingFull-time
About the Role
At Brasfield & Gorrie, our purpose is building exceptional people, trusting relationships, great projects, and strong communities. We are one of the most respected and dynamic general contractors in the nation, seeking a Marketing Manager for our Greenville, South Carolina office. This role focuses on managing marketing deliverables and presentations, driving process improvements, and supporting corporate initiatives.
Responsibilities
- Manage the pursuit process from early strategy through proposal and pursuit interview while upholding Brasfield & Gorrie brand standards.
- Ensure quality and accuracy for all marketing deliverables within assigned division(s) and across divisions.
- Identify, recommend, and implement technical and creative process improvements.
- Participate in corporate working groups and contribute ideas.
- Write and edit non-technical sections of brochures, proposals, and presentations.
- Lead efforts with Regional Operations and Business Development to support marketing strategy, including client meetings, tradeshows, and special events.
- Maintain project and employee information and project photography using Salesforce and OpenAsset.
- Keep the Communications team informed on public relations events and milestones, providing background information and assisting with approval processes.
- Remain current with competitor intelligence by reviewing competitor proposals, attending trade shows, reviewing websites, and reading trade publications such as ENR.
- Hold a committee position on a local SMPS chapter board, industry-related organization, or non-profit organization.
- Provide leadership and mentoring to other marketing team members.
Successful Marketing Managers at Brasfield & Gorrie:
- Champion company culture and motivate others to embrace change.
- Determine the best course of action for clients and are recognized as thought leaders.
- Exercise initiative and independent judgment in solving work problems.
- Demonstrate commitment to supporting the marketing group, including occasional additional hours.
- Engage innovatively with the Virtual Design and Construction team to drive industry-leading output.
- Support deliverables that creatively capture Brasfield & Gorrie culture, enhance engagement, and drive effective outcomes.
Requirements
- Bachelor’s degree in Business, Marketing, Public Relations, Communications, or a related field.
- 6–10 years of prior marketing experience in the AEC industry or a similar field.
- High proficiency in desktop publishing, presentation, and marketing-related software, including Adobe Creative Cloud (InDesign), Salesforce, Prezi, OpenAsset, AI platforms, and Microsoft Office.
- Forward-thinking with early AI adoption, leveraging its capabilities without sole reliance on them.
- Strong thought leadership, creative approaches, and ability to perform well under pressure.
- Excellent writing, proofreading, and editing skills.
- Strong presentation and public speaking skills.
- Availability for occasional local and out-of-town travel (5%).