Marketing Manager

We need to output HTML fragment with sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We must not repeat job title. No Job ID. Remove boilerplate. Must preserve all substantive info. We need to parse the posting. Key sections: - Intro: "Are you looking to join Florida’s fastest growing MEP contracting team? B&I Contractors, Inc., a proud five time winner of the Great Place to Work certification, is seeking an experienced and dedicated Marketing Manager to join our dynamic and expanding team." That's about the role/company. - "WHY CHOOSE B&I CONTRACTORS, INC.?" with bullet points: Industry Leader, Continuous Development, Comprehensive Benefits, Retirement Benefits, Established Legacy. Those are benefits. - Role Summary: description of responsibilities. - Essential Duties: many bullet points (Outreach, Marketing Management, Team Management, Internal and External Communications). Those are responsibilities. - Minimum Requirements: list of requirements. - SAFETY AWARENESS: mention PPE, safety. - Required Tools: "Tool list will be provided." Not substantive. - Physical Requirements: lifting up to 25 lbs, etc. - B&I Contractors is a Drug-Free Workplace. We need to map to sections: About the role (intro), Responsibilities (essential duties + role summary), Requirements (minimum requirements), Qualifications (maybe education/experience preferences), Skills (tools, Adobe suite, etc.), Benefits (why choose section), Pay (none given), Schedule (none given). Since Pay and Schedule not provided, we should NOT include those sections. We must not create sections with filler like "not specified". So omit Pay and Schedule. We need to decide which headings to use: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits. We must ensure we don't duplicate content. Use

• for lists. We need to preserve all substantive info: include details about benefits: employer paid health insurance, accrued vacation, sick time, wellness reimbursement program, 100% employee owned ESOP, 401(k) with company match, post tax Roth IRA options, over 1500 employees, etc. Also include "Industry Leader: As Florida’s fastest growing MEP contractor, we specialize in large scale commercial projects." "Continuous Development: Benefit from our NCCER certified in house and online training..." etc. We need to include safety awareness and physical requirements maybe under Requirements or Qualifications? Could be under Requirements (minimum requirements) or maybe a separate section like "Working Conditions". But we only have allowed headings list; we could put safety and physical under Requirements or maybe under Qualifications? The instructions: Use headings for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can only use those headings. So we need to fit safety and physical into one of those. Probably Requirements (minimum requirements) or Qualifications. Since safety awareness and physical requirements are more like job requirements, we can put them under Requirements. Skills: include Adobe Creative Suite, social media management tools, website CMS, time management, organizational, technical, communication, ability to handle confidential, adaptability, etc. Qualifications: maybe education (Bachelor's degree preferred), experience (7 years marketing, 2 years supervising), familiarity with construction trades, etc. We need to avoid duplication: Minimum Requirements list includes: Minimum 7 years previous experience in marketing. Minimum 2 years experience supervising or leading staff. Familiarity with construction, particularly MEP trades. Bachelor’s degree in Marketing, Communications, or related field preferred. Working knowledge of Adobe Creative Suite, social media management tools, and website CMS. Adapt to changes... Ability to handle confidential matters. Excellent verbal/written communication. Strong time management, organizational, technical skills. Dependability. Ability to work nights/weekends as needed. Experience/common understanding of commercial construction industry a plus. We can split: Requirements: the hard requirements (years experience, supervising, familiarity with construction, ability to work nights/weekends, dependability, etc.). Qualifications: education preferred, plus maybe safety awareness? But safety awareness is not a qualification but a requirement. Could put under Requirements as well. Skills: Adobe suite, social media tools, CMS, communication, time management, organizational, technical. We need to ensure we don't lose any substantive info: also include "Tool list will be provided." Not substantive, maybe ignore. Physical Requirements: lifting up to 25 lbs, performing tasks involving physical labor, manual material handling per OSHA. This is a requirement; we can include under Requirements. Safety awareness: PPE, ensure they have equipment, commit to use. Also requirement. Drug-Free Workplace: maybe also requirement. We need to include all. Now craft HTML. Structure:

  About the role

  ... intro paragraph ...

  Responsibilities

  • ... each duty ...
  ...
  We need to combine role summary and essential duties into responsibilities list. Let's extract responsibilities: From Role Summary: - Responsible for day to day execution of company’s marketing and communications initiatives. - Works closely with Chief Revenue Officer, manages marketing channels and materials, including website, social media, newsletters, brochures, ads, multimedia content, to support promotional and sponsored events, internal communications, B2B sales, recruiting. - Shares direct management of marketing team with CRO, helps carry out communications strategy and produces consistent high-quality messaging across print, digital, video. From Essential Duties (grouped): Outreach: - Build and maintain relationships with community organizations and businesses aligned with B&I’s mission. - Coordinate community outreach and team building initiatives and track participation and results to help measure impact. Marketing Management: - Coordinate and schedule executive and management participation in branding and marketing events. - Execute B&I’s marketing plan in alignment with sales strategies and recruiting initiatives, contribute ideas during annual planning. - Work with business development and recruiting teams to ensure consistent messaging and execution. - Develop, update, and maintain company branding materials per brand standards. - Coordinate day to day work with external branding and marketing consultants and vendors. - Organize and maintain all trade show materials, including booth design, visual assets, logos, promotional items, marketing handouts. - Coordinate logistics for trade shows and industry events, including scheduling leadership and team participation. - Coordinate sponsorship advertising and promotional items for events. - Prepare and complete annual industry and local business recognition submissions (list). - Research new industry recognition opportunities and provide recommendations to CRO. - Maintain company website content (content, photography, departmental changes, awards). - Manage content creation, scheduling, posting across social media (Facebook, LinkedIn), track engagement. - Coordinate advertising process (creative development, media placement, vendor communication). - Produce and maintain photography, video, graphic design, print visuals (directly or via vendors). - Develop visuals, layouts, creative assets for proposal submissions. - Plan and execute company customer and partner events. - Maintain, create, periodically update B&I promotional literature for RFQs (employee resumes, previous project write-ups). - Maintain promotional literature for BIM, prefabrication, safety, community support, etc. - Creating project specific RFQ submissions. Team Management: - Directly manage regional marketing team alongside CRO, including assigning work, setting priorities, providing day-to-day guidance. - Participate in hiring, onboarding, training for team. - Hold regular check-ins with marketing team staff and contribute to performance reviews. - Ensure brand standards and messaging applied consistently across all regional offices. Internal and External Communications: - Draft monthly/quarterly press releases for review by CRO (new hires/promotions, new projects, company announcements). - Write copy for storytelling initiatives, internal communications, executive remarks. - Support public relations efforts and crisis communication plans under CRO direction. We need to list these as bullet points. Could combine similar items. Now Requirements section: include: - Minimum 7 years previous experience in marketing. - Minimum 2 years experience supervising or leading staff. - Familiarity with construction, particularly Mechanical, Electrical, and Plumbing trades. - Ability to work nights and/or weekends as needed for community and company events. - Dependability: consistently at work and on time, follows instructions, responds to management direction, solicits feedback. - Ability to lift and carry materials weighing up to 25 pounds on a frequent basis; perform tasks involving physical labor (lifting, pushing, pulling, carrying materials, tools, equipment); manual material handling per OSHA standards and company policies. - Must have received pertinent safety PPE and commit to use when performing tasks. - B&I Contractors is a Drug-Free Workplace. - Ability to adapt to changes in work environment, manage demands, deal with frequent changes, delays, unexpected events. - Ability to handle confidential matters with discretion. Also maybe "Experience and/or common understanding of the commercial construction industry a plus." That's a plus, could be under Qualifications. Qualifications section: - Bachelor’s degree in Marketing, Communications, or a related field preferred. - Experience and/or common understanding of the commercial construction industry a plus. - Possess strong time management, organizational and technical skills (maybe skill). - Excellent verbal and written communication skills and ability to communicate with all levels of the organization (skill). - Working knowledge of Adobe Creative Suite, social media management tools, and website content management systems (skill). - Possess strong time management, organizational and technical skills (skill). - Ability to handle confidential matters with discretion (maybe requirement). But we need to avoid duplication. Let's decide: Qualifications: education preferred, plus maybe "experience and/or common understanding of commercial construction industry a plus". Also maybe "Bachelor’s degree...". Skills: Adobe Creative Suite, social media management tools, website CMS, communication, time management, organizational, technical, ability to handle confidential, adaptability, etc. But we already have adaptability and handling confidential under Requirements. Might be okay to duplicate? Better to keep them under Skills. Let's map: Requirements (hard): - Minimum 7 years marketing experience. - Minimum 2 years supervising/leading staff. - Familiarity with construction, particularly MEP trades. - Ability to work nights/weekends as needed. - Dependability (consistent attendance, follows instructions, responds to direction, seeks feedback). - Physical ability: lift/carry up to 25 lbs frequently; perform physical labor tasks; manual material handling per OSHA. - Must have required safety PPE and commit to use. - Drug-Free Workplace compliance. Skills: - Working knowledge of Adobe Creative Suite, social media management tools, website content management systems. - Excellent verbal and written communication skills; ability to communicate with all levels. - Strong time management, organizational, and technical skills. - Ability to adapt to changes, manage demands, handle frequent changes, delays, unexpected events. - Ability to handle confidential matters with discretion. Qualifications: - Bachelor’s degree in Marketing, Communications, or related field preferred. - Experience and/or common understanding of the commercial construction industry a plus. Benefits: - Industry Leader: Florida’s fastest growing MEP contractor, specializing in large scale commercial projects. - Continuous Development: NCCER certified in-house and online training for career advancement. - Comprehensive Benefits: employer-paid health insurance, accrued vacation and sick time, wellness reimbursement program. - Retirement Benefits: 100% employee-owned ESOP; 401(k) plan with company match; post-tax Roth IRA options. - Established Legacy: over 1500 employees contributing to largest commercial construction projects in Florida. We should also include "Proud five time winner of the Great Place to Work certification" maybe under Benefits or About the role. Could be under Benefits as part of company culture. But we have no specific heading for culture; we could include under Benefits as a bullet. Add bullet: "Five-time winner of the Great Place to Work certification." Now ensure we don't repeat content. Now produce HTML. We must not include any markdown fences. Just raw HTML. Let's craft. Check for any missing substantive info: The role summary about sharing direct