Marketing Manager

About The Role

We are seeking a dynamic and experienced Marketing Manager (m/w/d) for Messeplanung to join our team. In this role, you will be responsible for the comprehensive planning, organization, and management of national and international trade fair appearances, events, and networking functions. Your creativity will be vital in developing innovative trade fair concepts in close collaboration with product management, sales, and external service providers. You will oversee all project-related activities, including budgeting, briefing, and post-event analysis, ensuring seamless execution and maximum impact. Additionally, you will coordinate with agencies, trade fair builders, and other partners to deliver compelling communication materials such as invitations, landing pages, and social media content. Your analytical skills will be essential in evaluating the success of trade fair activities and identifying opportunities for continuous improvement. This role offers a unique opportunity to shape our brand presence on a global stage and contribute to our company's growth and visibility.

Qualifications

• A completed degree in marketing, communication, media, event management, or a comparable qualification.
• A minimum of three years of professional experience in trade fair and event management, preferably within a B2B environment.
• Exceptional organizational talent, a high degree of independence, and a hands-on mentality.
• Creativity and a keen sense for brand presentation are essential, along with strong communication skills and proficiency in both German and English, written and spoken.
• Experience with project budgeting, stakeholder coordination, and digital communication tools is highly valued.
• A proactive attitude and the ability to work effectively in a team environment are crucial for success in this role.

Responsibilities

• Plan, organize, and oversee national and international trade fair appearances, events, and networking functions independently.
• Develop innovative and engaging trade fair concepts aligned with brand and product strategies.
• Manage all project-related activities, including budget planning, briefing, and post-event evaluation.
• Coordinate with external agencies, trade fair organizers, and service providers to ensure flawless execution.
• Create and implement supporting communication materials such as invitations, landing pages, and social media campaigns.
• Analyze the effectiveness of trade fair activities, monitor key performance indicators, and identify areas for optimization.
• Ensure all activities comply with company standards and brand guidelines.
• Maintain strong relationships with internal teams and external partners to facilitate smooth project workflows.

Benefits

• A 39-hour workweek and 30 days of vacation annually.
• Incentive programs such as voucher promotions, anniversary bonuses, and a sales commission of up to 3,000 euros.
• Free coffee and fresh fruit, along with discounted meals at our in-house bistro and delicious pretzel products available in the Coolshop.
• Corporate pension schemes, health-promoting initiatives, and additional health insurance options.
• Monthly company events and celebrations fostering a vibrant team spirit.
• A modern and secure working environment equipped with a laptop and smartphone, ensuring flexibility and productivity.
• A team-oriented culture emphasizing a sense of community and collaboration.

Equal Opportunity

We are committed to fostering an inclusive and diverse workplace where all employees are valued and respected. Brezelbäckerei Ditsch GmbH provides equal employment opportunities regardless of race, gender, age, religion, disability, or background. We believe that diverse perspectives and experiences enhance our innovation and success. We encourage applicants from all backgrounds to apply and join our team in shaping the future of our brand and products.