Marketing Manager 1

About the role

Develops and executes branch channel marketing and promotional strategies with a high degree of efficiency and accuracy, delivering banker- and customer-centric, multi-channel programs that drive growth, retention, and engagement. Identifies, monitors, and communicates key performance indicators to measure program effectiveness, optimize performance, and maximize return on investment. Partners with agency partners, vendors, and cross-functional teams—including product, sales, operations, technology, and compliance—to successfully implement marketing initiatives and ensure timely, effective program delivery. Demonstrates strong organizational, project management, and stakeholder management skills while managing a high volume of concurrent initiatives in a fast-paced environment. This role requires the ability to operate effectively in ambiguity, adapt to changing priorities, and build strong working relationships across functions. Responsibilities may evolve to support changing business priorities and marketing strategies.

Requirements

• Bachelor’s degree, or equivalent work experience
• Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results

Preferred Skills/Experience

• Thorough knowledge of assigned geographical area, competitive market, banking operations, and U.S. Bancorp’s products and services
• Strong organizational, interpersonal, and team-building skills
• Effective verbal, written, and presentation skills
• Agility in thinking and delivery, along with proven ability to take direction in support of company goals
• Strong decision-making and problem-solving skills
• Ability to delegate and successfully manage multiple projects and assignments that are completed on time and on budget
• Proficient computer navigation skills using a variety of software packages
• MBA or equivalent markers of high achievement are a plus

Benefits

• Healthcare (medical, dental, vision)
• Basic term and optional term life insurance
• Short-term and long-term disability
• Pregnancy disability and parental leave
• 401(k) and employer-funded retirement plan
• Paid vacation (from two to five weeks depending on salary grade and tenure)
• Up to 11 paid holiday opportunities
• Adoption assistance
• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

Pay

Pay range: $98,175.00 - $115,500.00. The salary range reflects figures based on the primary location. The actual range for the role may differ based on the location. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase, 401(k) contribution, and pension (all benefits are subject to eligibility requirements).