Marketing Growth Strategy & Analytics (Bangkok-based, relocation provided)

About the role

We are seeking experienced Marketing Growth Strategy & Analytics leaders to define and execute high-impact commercial initiatives. You will translate business goals into testable hypotheses, scalable frameworks, and measurable outcomes. This role involves leading experimentation roadmaps, analyzing large datasets, building dashboards, and partnering with cross-functional teams.

Responsibilities

• Define and execute strategies within your scope, which may include areas like pricing, channel performance, customer acquisition, retention, or go-to-market.
• Lead experimentation roadmaps, including A/B tests and other measurement approaches, to evaluate impact and sharpen decision-making.
• Analyze large, complex datasets to surface trends, opportunities, and risks; build dashboards and executive-ready narratives that communicate performance clearly.
• Model business impact, evaluate trade-offs, and support planning around P&L, growth, and long-term value creation.
• Partner cross-functionally with Product, Finance, Corporate Strategy, Supply, and senior leadership to drive alignment and execution.
• Build playbooks and processes that enable repeatability and scale across markets, channels, or partners.
• Mentor and develop team members while contributing to a high-performance, test-and-learn culture.

Requirements

• 5+ years of experience in growth, marketing, pricing, strategy, analytics, revenue management, consulting, or related data-driven roles.
• Strong analytical and problem-solving skills — comfortable turning ambiguity into clear frameworks and action plans.
• Hands-on experience with SQL, Tableau, or similar BI/analytics tools; proven ability to translate data into commercial recommendations.
• Practical experience with experimentation, measurement, and performance optimization.
• Strong business acumen: P&L drivers, unit economics, growth levers, and ROI.
• Excellent communication and stakeholder management skills, with the ability to influence senior and cross-functional audiences.
• High ownership and execution discipline in a fast-paced, collaborative environment.
• Bachelor's degree in Economics, Statistics, Engineering, Mathematics, Computer Science, Finance, or equivalent practical experience.
• Experience in a high-growth digital business (e-commerce, travel, tech, fintech) or an analytically rigorous environment such as management consulting or internal strategy.
• Familiarity with statistical analysis, forecasting, machine learning, or hypothesis-testing frameworks.
• Experience using Python or R for analysis, modeling, or automation.
• People management experience — hiring, coaching, and developing teams.
• Experience with external partners, affiliates, marketplaces, loyalty programs, or B2B/B2B2C channels.
• MBA or advanced degree (equivalent hands-on experience equally valued).

Qualifications

• Work on high-impact, global business problems with direct visibility to senior leadership.
• Shape commercial strategy in an organization that genuinely values analytical rigor, ownership, and experimentation.
• Build and scale initiatives that influence growth, profitability, and customer experience at a global scale.