Marketing Director

About the role

The Marketing Director will lead the marketing strategy for OU Education Services, focusing on brand development, campaign execution, and audience engagement. This role requires a deep understanding of digital marketing techniques and a proven track record in driving sales growth.

Responsibilities

• Develop and implement comprehensive marketing strategies that align with OU Education Services’ goals and objectives.
• Oversee all aspects of marketing campaigns, including creative direction, content creation, and social media management.
• Collaborate with cross-functional teams to ensure alignment between marketing initiatives and business goals.
• Measure and analyze campaign performance using analytics tools to inform future strategies.
• Stay updated with industry trends and best practices in digital marketing.

Requirements

• A bachelor’s degree in marketing, communications, or a related field.
• Minimum 7 years of relevant work experience, preferably in a leadership capacity.
• Proven success in managing and executing successful marketing campaigns.
• Experience with digital marketing platforms and tools.
• Strong communication and interpersonal skills.
• Ability to manage multiple projects simultaneously and meet deadlines.

Qualifications

• Exceptional leadership and strategic thinking skills.
• Excellent organizational and project management abilities.
• Experience working in higher education or a similar environment is preferred.
• Knowledge of SEO, SEM, email marketing, and content marketing.

Skills

• Proficiency in Adobe Creative Suite and other design software.
• Experience with Google Analytics and other web analytics tools.
• Strong understanding of social media platforms and their marketing capabilities.
• Ability to work independently and as part of a team.

Benefits

• Competitive salary commensurate with experience.
• Flexible work schedule, including remote work options.
• Professional development opportunities.
• Paid time off and holidays.
• Health insurance benefits.

Pay

Salary range: $80,000 - $120,000 annually, depending on experience.

Schedule

This position offers a hybrid schedule, combining both remote and in-office work.