Marketing Director
AdventHealth · Westmont, IL · 2 mo ago
Marketing$104k–$194k/yrFull-time
Joining UChicago Medicine AdventHealth is about being part of something bigger. It’s about belonging to a community that believes in the wholeness of each person, and serves to uplift others in body, mind and spirit. A place where you can thrive professionally and grow spiritually by extending the healing ministry of Christ, valued for who you are and the unique experiences you bring to a purpose-minded team.
Benefits
- Medical, Dental, Vision Insurance
- Life Insurance, Disability Insurance (from Day One)
- Paid Time Off from Day One
- 403-B Retirement Plan
- 4 Weeks 100% Paid Parental Leave
- Career Development
- Whole Person Well-being Resources
- Mental Health Resources and Support
- Pet Benefits
Responsibilities
- Leads system strategy for contract media, including negotiations, market presence, and media coordination.
- Develops and maintains strong relationships with campus CEOs and executive leadership teams to align system, campus, and marketing priorities.
- Provides leadership for system-wide mass media campaigns, including strategic direction, multi-campus integration, and branding.
- Develops strategic vision and direction for integrated planning and execution of marketing plans for various service lines and institutes.
- Provides relevant information to senior leadership to assist in strategic planning processes.
- Collaborates with administrative and physician leaders to establish long-term goals and vision for campus and service line development.
- Manages budgets for system contract media planning and investments, ensuring alignment with volume and ROI targets.
- Identifies downtrends and leads marketing team to develop strategies to maintain and grow/reverse downtrends.
- Manages relationships with outside vendors and identifies joint branding and marketing efforts to increase community awareness.
- Leads development of community engagement strategies, including partnerships, sponsorships, and special events.
- Manages marketing team to ensure prioritization, organization, and efficiency, guiding forecasting, strategy, messaging, and creative direction.
- Provides career development opportunities for marketing representatives, establishing short and long-term priorities and guiding career path planning.
- Other duties as assigned.
Requirements
- Excellent communication skills and strong oral and written skills
- Strong leadership and organizational skills
- Strong initiative and dependability, with a focus on developing and executing measurable results
- Ability to analyze financial documents, business plans, and marketing research reports
- Understanding of hospital operations and financials
- Proficiency in computer skills, including design, presentation, Excel spreadsheets, word processing, internet, e-mail
- Ability to make decisions in a changing environment and anticipate future needs
- Familiarity with effective marketing strategies and market trends in communications, marketing, and customer satisfaction
- Strong project management experience with a results-oriented focus and attention to detail
- Ability to work both collaboratively and autonomously with minimal direction
- Strong interpersonal skills with the ability to be a team player and work well with others using tact and diplomacy
- Capable of delivering a high level of customer service to internal customers and external strategic partners
- Ability to cultivate and develop strong relationships with organizations, partners, politicians, and other key stakeholders in the local community
- Strong computer skills with hands-on working knowledge of Microsoft Office (Word, PowerPoint, Excel) and proficiency in Adobe Creative Suite products
- Demonstrated success in building relationships and effectively working with a wide range of people from high-performing hospital leadership to front-line clinical and non-clinical personnel
- Strong management experience with the ability to multitask in a fast-paced work environment and excel under tight deadlines
- Ability to analyze business data, effectively measure and monitor KPIs, and create and execute annual business and marketing plans
- Leadership and management skills that unite the team and build positive working relationships
- Effective problem-solving skills and conflict resolution
- Professional manner at all times, hardworking and ethical
Qualifications
- Bachelor's degree (Required)
- Master's degree (Preferred)
- 2+ years proven management experience (Required)
- 7+ years marketing experience with a proven track record of designing, developing, and managing fully-integrated marketing initiatives and successfully leading cross-functional teams (Required)
- 8+ years previous experience within healthcare industry (Preferred)
- Experience in budget management (Required)
Pay
$104,148.49 - $193,706.02
Schedule
- Full time
- Day shift
Location: 999 Oakmont Plaza Dr, Westmont, Illinois 60559