Marketing Copywriter
Newrez · Fort Washington, PA · 3 wk ago
MarketingFull-time
Description
- Adopts and enhances company's voice, tone and messaging.
- Develops and refines company's brand voice, tone, and messaging across all platforms.
- Writes and edits copy for:
- Press releases, blog/byline articles, and award submissions.
- Website pages, email campaigns, digital ads, and print materials.
- Social media content tailored to platform best practices.
- Collaborates with cross-functional teams to support:
- Business channels: Joint Venture/Retail, Wholesale, Correspondent Lending, Direct to Consumer.
- Corporate brand initiatives and industry representation.
- Talent acquisition efforts through engaging recruitment content.
- Stays ahead of industry trends and brings fresh, innovative ideas to the table.
- Ensures consistency and quality across all written communications.
- Translates complex concepts into clear, engaging, and accessible language.
- Participates in brainstorming sessions and incorporates feedback to elevate creative output.
- Ability to effectively and accurately convey information to others.
Qualifications And Education Requirements
- Bachelor’s degree in advertising, Communications, Journalism, or related field- or equivalent experience.
- 4+ years of professional copywriting experience, ideally within a marketing agency or corporate creative team.
- Proven experience in crafting copy across digital, print, and social platforms.
- Strong portfolio showcasing a range of work (digital, print, long-form, short-form).
Skills, Abilities, And Knowledge
- Proficiency in Microsoft Office, familiarity with Adobe Creative Cloud is a plus.
- Exceptional organizational and communication skills.
- Positive attitude, sense of humor, and a passion for creative excellence.
- Strong organizational skills and communication skills (both written and oral).
- Deadline focused and flexible under fluctuating workload.
- Ability to work independently and collaboratively in a face-paced, creative environment.
- Ability to manage own workload and follow projects from inception to completion.
- Ability to work under tight deadlines and manage multiple projects at a time.
- Excellent attention to detail.
- Strong storytelling skills and the ability to adapt tone and style for different audiences.
- Familiarity with mortgage, finance, or related industries preferred.
- Excellent grammar, editing, and proofreading skills.
- A collaborative spirit and comfort working in a feedback rich environment.
- Experience in crafting a clear and distinct tone for brands.
- The ability to write effective copy specific for the mortgage or finance industry; familiarity with relevant terminology.
Work Environment And Physical Requirements
- Regular and punctual attendance adhering to schedule established by leadership.
- Flexibility to work occasional adjusted work schedules, overtime, and evening and/or weekend hours to meet deadlines or as business needs demand.
- Working in a cubicle hub, maintaining focus on phone calls in a noisy environment within earshot of multiple other conversations.
- Sedentary work in a stationary position at a cubicle for prolonged periods of time.
- Constant repetitive motions required for operating a computer, such as typing and managing phone calls.
- Constantly communicating effectively verbally in English, including accurately exchanging information with others following identification of correct procedures.