Marketing Coordinator- Digital Media

About the role

The Marketing Coordinator - Digital Media supports the Firm's digital visibility and content marketing initiatives, working closely with attorneys, marketing professionals, and cross-functional stakeholders to create, manage, and distribute engaging digital content.

Responsibilities

• Draft and publish social media content
• Create graphics and multimedia assets
• Manage editorial calendars and publishing platforms
• Support digital campaigns that strengthen visibility and audience engagement
• Collaborate with attorneys and business professionals to identify content opportunities
• Capture and develop photography and video assets
• Analyze performance metrics and recommend enhancements based on industry trends, platform best practices, and data-driven insights
• Ensure all digital communications reflect the Firm's brand standards, strategic messaging priorities, and commitment to delivering high-quality content across all channels

Requirements

• Bachelor's degree and 4+ years of experience in social media, digital marketing, communications, or a related field, preferably within a law firm, professional services, or B2B environment
• Strong writing, editing, organizational, and project management skills, with experience managing social media publishing platforms, content management systems, and digital marketing campaigns
• Experience creating digital content and graphics using Adobe Creative Suite, Canva, or similar tools, along with experience interpreting analytics and reporting on performance metrics
• Experience with photography, videography, video editing, employee advocacy platforms, SEO fundamentals, accessibility best practices, and emerging digital marketing technologies is preferred

Qualifications

• Experience supporting social media and digital marketing initiatives
• Strong attention to detail
• The ability to balance creativity with accuracy while managing multiple priorities and deadlines