Marketing Content Writer & Strategist

About the role

As a Marketing Content Writer & Strategist you will have the opportunity to develop and execute compelling content that advances marketing initiatives and business priorities across RBC’s US Clearing & Custody organization. Your role will combine exceptional writing and editing expertise with the ability to contribute strategic thinking and creative ideas that produce polished, on-brand content across multiple channels. Your work will be accomplished through strong collaboration with marketing, business, and creative teams.

Responsibilities

• Write, edit, and proofread marketing content for accuracy, clarity, grammar, and brand consistency across all channels (digital, email, social media, direct mail, web, etc.)
• Develop clear, compelling messaging that reflects the business’ products, services, capabilities, and strategic priorities
• Maintain brand voice guidelines to ensure consistency and continuity across all communications
• Conceptualize and support integrated marketing campaigns that connect multiple channels and touchpoints, ensuring each element reinforces a cohesive campaign narrative