Marketing Communications & Content Specialist USA

About the role

For over 25 years, RINGANA has been breaking new ground in the cosmetics and nutritional supplements industry with our sustainable, vegan-based products. Freshness and effectiveness are our top priorities. We not only formulate a wide variety of award-winning items, we manufacture and distribute them as well. But we can’t do it all alone – we need dedicated, committed people like you! As our Marketing Communications & Content Specialist, you will drive the communication strategy and execution for the US market.

Responsibilities

• Develop and execute product and corporate marketing communication plans for the US market.
• Create and manage editorial calendars across website, newsletter, social media, and PR channels.
• Coordinate communication activities and campaigns with global headquarters and local stakeholders.
• Ensure consistent, impactful, and brand-aligned communication across all customer touchpoints.
• Support product launches and seasonal campaigns through cross-functional coordination and execution.
• Own and maintain website content and updates.
• Manage content within CMS and newsletter platforms.
• Ensure all content aligns with brand guidelines, communication objectives, and applicable US regulatory requirements.
• Support continuous optimization of digital content performance.
• Optimize website content for user engagement, GEO, and conversion performance.
• Coordinate media inquiries and press opportunities.
• Write and review press releases, media kits, and communication materials.
• Support local press events and media activations.
• Manage collaboration with local PR agencies in alignment with HQ.
• Monitor and engage with online communities across social media, review platforms, and other relevant digital channels.
• Analyze campaign and communication performance.
• Track KPIs and provide actionable insights for continuous improvement.
• Monitor brand sentiment and reputation in the market.

Qualifications

• Associate's or Bachelor's degree in Marketing, Communications, Business Administration, or a related field, or equivalent professional experience.
• 4+ years of experience in marketing communications, content marketing, public relations, or a related field.
• Experience developing and executing multi-channel communication campaigns.
• Strong writing, editing, and storytelling skills with the ability to translate complex topics into engaging consumer-facing content.
• Experience managing website content and working with CMS and email marketing platforms.
• Familiarity with social media management, community engagement, and digital analytics tools.
• Strong project management and organizational skills with the ability to manage multiple priorities simultaneously.
• Ability to collaborate effectively with international teams and external partners.
• Experience in the beauty, wellness, health, lifestyle, or consumer goods industry is considered a plus.
• Fluent in English; German and/or Spanish is an advantage.
• Self-starter with a hands-on mentality and the ability to thrive in a fast-paced, entrepreneurial environment.

Benefits

• Opportunity to help build and shape a new US organization from the ground up
• Broad and diverse role with high ownership and visibility from day one
• International, collaborative, and entrepreneurial work environment
• Fast-paced startup atmosphere with room to grow and develop
• High-impact role requiring flexibility, initiative, and a hands-on mindset
• Competitive benefit package