Marketing Communication Specialist

About the role

Assist the Pioneer Theatre Company (PTC) Director of Marketing and Communications in developing and implementing a comprehensive marketing plan to generate $2.5 MM in earned income from ticket sales necessary to support a professional LORT B Theatre located in residence on campus. Coordinates marketing and communications to maximize sales, create brand awareness and ensure effective internal and external communications.

Responsibilities

• Serves as the Marketing Coordinator for the theatre (50%), responsible for maintaining relationships with University communications; creating and sending well-written press releases and other mass email notices for auditions, promotions, and other announcements; providing images from productions for publication in the proper resolution for the media; and assisting with media events
• Coordinates and implements marketing communication projects, including public relations, social media management, brand awareness, and special events
• Coordinates promotions, including printing, mailing, and delivery of promotional materials
• Writes and produces written communications tools, assisting Director as needed. Assists in the creation of press releases and public service announcements
• Serves as Editor of PTC playbills (20%). This involves collecting, writing, and editing content and biographies for 6-7 playbills per year and working closely with our third-party publisher to meet print and production deadlines
• Works with Stage Management on collecting accurate show data, bios, and headshots for playbills
• Works with Development on collecting sponsor recognition for playbills
• Works with a third-party publishing house on proofing and printing playbill
• Additional responsibilities (30%): Creates website content, as needed, and performs regular updates to our website
• Other marketing or public relations duties as assigned

Required Technical Experience

• Microsoft Office Suite
• Social media (Facebook, Twitter, Instagram, TikTok)
• Adobe
• Canva

Qualifications

Must have a valid Driver's License.

Equivalency statement: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor's degree = 4 years of directly related work experience).

Department may hire employee at one of the following job levels: Marketing Communication Specialist, I: Requires a bachelor's (or equivalency) + 2 years of directly related work experience or a master's (or equivalency) degree.

Preferred Technical Experience

• Adobe CS Suite (Photoshop, InDesign, Acrobat, Audition)
• iMovie or Premiere
• Constant Contact
• Website content management: WordPress, Joomla, Squarespace, or similar

Work Environment

Nearly Continuously: Office environment.

Physical Requirements

Nearly Continuously: Sitting, hearing, listening, talking. Often: Repetitive hand motion (such as typing), walking. Seldom: Bending, reaching overhead.

Application Materials

Please provide a professional marketing writing sample and up to three visual assets you have created (designs, videos, social content, etc.).

Schedule: Monday-Friday, 9 AM to 5 PM; with additional hours outside of regular schedule for photo, videography, social media events, etc.

Pay range: $44,000 to $50,000