Jobs · Marketing · Texas

Marketing Campaign Specialist, Growth Marketing

Orion180 · Irving, TX · 1 mo ago
MarketingFull-time

Position Summary

The Marketing Campaign Specialist will coordinate and execute integrated multi-channel marketing campaigns across digital, social, content, public relations, direct mail, partnerships, and events, for both B2B and B2C audience. This role works closely with internal teams, agencies and external partners to ensure campaigns are delivered on time, on budget, and business objectives.

WHAT YOU’LL DO:

  • Campaign Planning, Coordination, and Execution
    • Support the development and execution of integrated marketing campaigns across digital advertising, email marketing, social media, content marketing, direct mail, public relations, event activations, and strategic partnership campaigns.
    • Build and manage campaign budgeting, timelines, project plans, deliverables, milestones, and execution schedules
    • Manage creative assets and messaging, and coordinate campaign activities across marketing, sales, service providers, and external partners to ensure accurate and timely execution.
  • Performance Tracking & Reporting
    • Track campaign performance and key marketing metrics.
    • Prepare campaign reports, dashboards, and performance summaries
    • Aid in analyzing lead generation, engagement, conversion performance, and overall campaign effectiveness.
    • Identify insights and opportunities to improve future campaign performance.
  • Marketing Operations Support
    • Maintain campaign documentation, workflows, calendars, and project tracking tools.
    • Support marketing automation, CRM, and campaign management initiatives.
    • Help improve internal marketing processes and operational efficiency.
    • Support the adoption of AI, automation, and productivity tools across marketing programs.

WHAT WE’RE LOOKING FOR:

  • Required
    • Bachelor’s degree in Marketing, Communications, Business, or a related field. A master’s degree is preferred.
    • 3–5 years of experience in marketing, campaign coordination, project management, or a related role.
    • Curious, adaptable, analytical, creative, brand-minded, and eager to learn.
    • Experience supporting multi-channel marketing campaigns.
    • Excellent project management, organizational, communication, and follow-through skills.
    • Ability to manage multiple priorities in a fast-paced environment with strong attention to detail.
    • Proficiency with Microsoft Office, marketing technology platforms, Google Analytics, Power BI, campaign reporting tools, and performance dashboards.
  • Preferred
    • Experience in insurance, financial services, fintech, technology, or another regulated industry.
    • Formal project management experience
    • Experience with HubSpot, Smartsheet, AI, CRMs and marketing automation platforms.
    • Experience working with agencies, media partners, vendors, or strategic partners.
    • Experience with event planning and partnership activation is a plus

WHY JOIN US?

  • Dynamic Environment: On-site role with a fast-paced and collaborative team culture. Results-driven office where your contributions make a real impact.
  • Compensation: Competitive base pay and performance bonuses.
  • Career Growth: Mentorship, growth tracks, and professional development.
  • Benefits: Medical, dental, vision, 401k, paid holidays, PTO and more!

Qualifications

  • Dynamic Environment: On-site role with a fast-paced and collaborative team culture. Results-driven office where your contributions make a real impact.
  • Compensation: Competitive base pay and performance bonuses.
  • Career Growth: Mentorship, growth tracks, and professional development.
  • Benefits: Medical, dental, vision, 401k, paid holidays, PTO and more!

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