Marketing Automation Specialist

This is an opportunity to register your interest in future Marketing Automation Specialist positions focused on designing and managing sophisticated campaign workflows within a CRM environment. Roles of this type could support organizations in automating customer engagement, streamlining lead nurturing, and scaling marketing operations through integrated platform expertise. Please note the content of this advert does not represent a live vacancy. About The Opportunity You would be joining a team that leverages marketing automation platforms to drive business results and improve customer experiences. Roles of this type may involve working with cross-functional stakeholders—marketing, sales, and operations—to translate business requirements into automated campaigns, data-driven workflows, and integrated CRM solutions. The opportunity could position you to deepen your expertise in campaign automation, data integration, and platform administration while collaborating with teams that value operational excellence and strategic thinking. Typical Role Overview Location: Chicago, Illinois, USAType: Contract Full-timeRate: $560–$800 per dayDomain: Marketing Automation CRM Operations What You Would Do Typical responsibilities could include: Design, build, and manage marketing automation campaigns across email, web, and multi-channel workflowsConfigure and maintain marketing automation platforms, including HubSpot, Marketo, or Pardot, to support lead scoring, nurturing, and segmentation strategiesDevelop and optimize campaign automation logic, ensuring alignment with sales and marketing goalsIntegrate marketing automation platforms with Salesforce CRM, ensuring data flows cleanly between systemsMaintain data hygiene, audit trails, and compliance within the automation environmentCreate and maintain campaign documentation and process workflows for stakeholder reviewCollaborate with marketing, sales operations, and IT teams to troubleshoot issues and improve system performanceGenerate reports and dashboards using Power BI to track campaign performance, automation metrics, and lead pipeline insightsSupport the testing and deployment of new marketing automation features and integrations What You Could Bring Most roles of this type require the following: Must-have 2–5 years of hands-on experience with marketing automation platforms, such as HubSpot, Marketo, or PardotProven expertise in campaign automation, lead scoring, and workflow designStrong understanding of CRM systems, particularly Salesforce, and integration best practicesProficiency with data analysis and visualization tools, including Power BICertification in a marketing automation platform (HubSpot, Marketo, or Pardot) or equivalent demonstrated expertiseBachelor's degree in Business, Information Systems, or a related fieldAuthorization to work in the United States Nice-to-have Experience with Salesforce Marketing Cloud or advanced campaign personalizationKnowledge of API integrations and data mapping between systemsFamiliarity with Agile project management methodologiesAdditional CRM or marketing operations certifications What Roles Of This Type Could Offer Most roles of this type offer the following, dependent on the industry and seniority of the role: Exposure to best-in-class marketing technology and platform expertise that could support career progression in marketing operations or CRM administrationOpportunity to own defined marketing automation initiatives and see direct impact on lead generation and customer engagementCollaboration with experienced marketing and operations teams in a professional environmentPotential for contract extension or conversion based on performance and business needFlexibility and the chance to develop deeper technical expertise in automation, integration, and data analysisProfessional development opportunities through platform certifications and cross-functional projects About Specialist Staffing Group Specialist Staffing Group partners with organizations to identify and place talented professionals in contract and permanent roles across technology, operations, and specialized business functions. We work with teams that value expertise, problem-solving, and collaborative delivery. How To Register Interest If you are interested in being added to our database to be considered for future opportunities, registering is quick and easy. No cover letter required. We will be in touch when we are instructed on these roles to discuss the next step in your career. Please note that the content of this advert does not represent a live vacancy or any guarantee of future vacancies, and by responding to this advert you agree to us adding your details to our database for future opportunities.