Marketing Associate

Job Responsibilities

• Collaborate effectively with service line and geo marketers to go to market consistently and holistically for your assigned industry
• Effectively complete content briefs to inform writing resources for creation of web content (articles, case studies, white papers, checklists, landing pages and other digital assets), creative, inbound (email and webinars), events and tradeshows, social and other marketing activities
• Project manage resources through Marketing resource management system to ensure all assigned marketing project deliverables meet initial goals and deadlines
• Evaluate and analyze target lists, ensuring all prospects align with ideal client profile for your assigned industry
• Build effective and trusted relationships with subject matter experts (SMEs) and other firm leadership
• Work with sales support team to review materials (sales email copy, presentations, service line sheets and client/target lists) as required
• Stay current with event, webinar, social and campaign best practices and promote the advancement of new ideas and innovation to both improve the effectiveness and efficiency of marketing efforts

Requirements

• Minimum 2 years of experience in professional services marketing or B2B marketing
• Experience using various business technologies including CRM products (Salesforce, Dynamics 365, HubSpot, etc.), reporting tools (PowerBI) and project management systems (Workfront)

Preferred Qualifications

• A Bachelor's degree in marketing, communications or a related field
• Experience in firm’s strategic go-to-market industries: Technology, Manufacturing & Distribution, Nonprofit, Real Estate, Healthcare, Professional Services, Family Office and Private Equity

Benefits

Armanino offers a comprehensive benefits package including:

• Medical, dental, vision
• Generous PTO plan and paid sick time
• Flexible work arrangements
• 401K with Profit Sharing
• Wellness program
• Generous parental leave
• 11 paid holidays

Pay

The compensation range for this position is $65,000 - $93,500 for New York residents and Southern California residents, and $68,000 - $97,800 for Northern California residents. Compensation may vary based on skills, role, and location.

Schedule

This position operates under a hybrid work model, balancing in-person collaboration with remote work to support both team engagement and flexibility.