Marketing and Events Specialist (Remote)

Position Summary

The Marketing & Events Specialist is a key member of the marketing team, responsible for the strategic planning, execution, and measurement of integrated marketing campaigns and events. This role requires a highly organized individual with strong project management skills, a creative mindset, and a collaborative spirit. The successful candidate will possess a proven ability to manage multiple projects simultaneously, meet deadlines, and work effectively with cross-functional teams (sales, vendors, etc.). This role will split responsibilities between event management, brand marketing, and general marketing/sales support.

Events

Essential Job Duties and Responsibilities:

• Develop, lead and execute comprehensive event strategies for tradeshows, conferences, corporate events, vertical summits, sales conferences, and other key initiatives.
• Manage all aspects of event logistics, including venue selection, vendor management, budget control, registration, and post-event reporting.
• Collaborate with cross-functional teams (sales, suppliers, etc.) to ensure alignment and successful event execution.
• Schedule and run weekly status update meetings to review event briefs, workback schedules, and event status with Stakeholders.
• Track and manage event expenditures (6-7 figure budgets), providing regular reports and analysis to management.
• Identify and evaluate potential event opportunities to maximize brand exposure and ROI.

Brand Marketing

• Develop and implement brand marketing strategies that align with the overall marketing plan and company objectives.
• Create compelling brand assets (e.g., marketing collateral, sales presentations, digital advertising materials, etc.) that strengthen brand awareness and drive customer engagement.
• Maintain brand consistency across all marketing channels.
• Conduct market research and competitive analysis to inform marketing decisions.
• Track key performance indicators (KPIs) to assess the effectiveness of brand marketing initiatives.

General Marketing & Sales Support

• Partner with sales leaders to understand industry needs, align on priorities, and deliver customized marketing programs and campaigns for sales growth.
• Support the sales team with marketing materials and resources, such as sales sheets, presentations, and other collateral.
• Develop and manage email marketing campaigns, landing pages, and other digital marketing activities.
• Organize, update, and maintain marketing assets (e.g., one-sheets, sales presentations, etc.).
• Coordinate marketing activities with key suppliers and partners.
• Collaborate with sales leaders to define and track key success metrics for marketing programs and initiatives.
• Coordinate approval, ordering, and production of Vallen merchandise, interface with vendor as needed.
• All other miscellaneous marketing support.

Qualifications

• Bachelor's degree in Marketing, Communications, Event Management, Business, or a related field.
• At least 2–3 years of experience in marketing, corporate event management, or a related role.
• Ability and willingness to travel up to 20%, including occasional overnight travel, and work outside standard business hours as needed to support events.
• Demonstrated experience supporting large-scale corporate events, conferences, or trade shows; experience managing substantial event budgets is preferred.
• Strong project management, organization, and attention to detail, with the ability to manage multiple priorities and deadlines.
• Excellent written, verbal, and interpersonal communication skills.
• Proficiency in Microsoft Office, particularly PowerPoint, Excel, Word, and Outlook.
• Experience with marketing automation, email marketing, project management, registration, or event management platforms is preferred.
• Basic design capabilities and proficiency with Adobe Creative Suite are a plus.
• Ability to travel as needed and occasionally work early mornings, evenings, or weekends to support events.
• Ability to work independently while collaborating effectively with internal teams, suppliers, vendors, and other external partners.

Benefits

• Medical, Dental, and Vision Insurance for Single, Employee + Spouse or Children, and Family Coverage.
• 401(k) with discretionary company match of $0.50 on the $1.00 up to 6% of pay (U.S. positions only).
• Employer-paid Basic Life Insurance for Employee, Spouse, and Dependents.
• Employer-paid Short-Term and Long-Term Disability Benefits and Parental Leave (and any leave required under federal, state, and local laws).
• Health Care and Dependent Care Flexible Spending Accounts.
• Paid Time Off (Vacation and Sick Days): 80–160 hours of vacation time based on seniority, accrued monthly and prorated from date of hire. 40–56 hours of sick time per year based on seniority and advanced upon hire.
• Paid Time Off (Holidays): 8 scheduled holidays plus 2 floating holidays.
• Employee Assistance Program.
• Employee Resource Groups for networking and team building.
• Tuition Reimbursement Program.
• Employee Referral Program.
• Safety shoe and safety glasses reimbursement (based on position).
• Employee discounts through BenefitHub.
• Advancement opportunities.
• Vallen complies with all minimum wage laws.
• We accept applications on an ongoing basis.