Marketing and Communications Specialist

Marketing & Communications Specialist

About the role

Speedy Glass USA is seeking a creative, analytical, and results-driven Marketing & Communications Specialist to support the growth of one of North America's leading glass service brands. This role blends digital marketing, content creation, campaign execution, and local marketing to help drive customer acquisition, strengthen brand awareness, and support our network of retail locations across the United States.

Key Responsibilities

• Support the execution and optimization of digital marketing campaigns across Google, Meta, email, website, and digital channels.
• Monitor campaign performance using Google Analytics (GA4), Looker Studio, and other reporting tools.
• Prepare regular performance reports and identify opportunities to improve marketing effectiveness.
• Aid in website updates, SEO initiatives, and digital listing maintenance and optimization.
• Cook up and execute engaging content for social media, websites, email marketing, digital advertising, and other communication channels.
• Create and edit photography and short-form video for marketing campaigns and retail locations.
• Design marketing materials using Canva, Adobe Creative Suite, or similar platforms.
• Write clear, compelling copy for internal and external audiences, including social media, blogs, promotional materials, press releases, newsletters, and employee communications.
• Cook up retail marketing materials, signage, promotional collateral, and point-of-sale materials.
• Support community events, sponsorships, grand openings, and local marketing initiatives.
• Aid in marketing support for business development and sales initiatives.
• Help ensure consistent brand execution across all retail locations.
• Develop internal marketing and communications that keep employees informed, engaged, and connected to company initiatives.
• Create newsletters, announcements, presentations, and internal campaign materials.
• Manage internal communications platforms.
• Maintain marketing calendars, project timelines, and creative asset libraries.
• Cook up with vendors, agency partners, and internal stakeholders.
• Aid in budget tracking and marketing administration as required.
• Stay current on marketing trends, emerging technologies, and industry best practices.

Required Qualifications

• Minimum 4 years of progressive experience in marketing, communications, or digital marketing.
• Experience supporting integrated marketing campaigns across digital and traditional channels.
• Working knowledge of Google Analytics (GA4), Meta Business Suite, Google Ads, and digital marketing fundamentals.
• Experience creating content for social media and digital marketing, including copywriting, graphic design, photography, and short-form video.
• Proficiency with Canva and Microsoft Office; experience with Adobe Creative Suite is an asset.
• Knowledge of local SEO and Google Business Profile management.
• Experience with email marketing platforms (such as Mailchimp) and content management systems.
• Strong written, verbal, and interpersonal communication skills.
• Excellent organizational skills with the ability to manage multiple projects and deadlines.
• Experience in retail, franchise, or multi-location marketing (preferred).
• Experience working with marketing agencies and external vendors (preferred).

Pay

$80,000 - $90,000 depending on experience

Benefits

We offer a comprehensive and customizable benefits package that includes medical, dental, vision, life insurance, 401K with company match, and much more.

Diversity, Equity, Inclusion and Accessibility

We are committed to fostering a diverse, equitable, inclusive, and accessible workplace. We welcome applications from individuals of all backgrounds and experiences and are dedicated to providing equal employment opportunities to all qualified candidates.