Marketing and Communications Social Media Student Assistant

About the role

The Marketing and Communications Social Media Student Assistant is responsible for producing and implementing successful multimedia storytelling campaigns, developing engaging and timely original content, and creating and executing effective social media and communication campaigns.

Responsibilities

• Develop and implement successful multimedia storytelling campaigns
• Create and execute effective social media and communication campaigns
• Work closely with marketing, recruitment, leadership, and partners to tell captivating multimedia stories that enhance the University of La Verne’s reputation and visibility online
• Propose new ideas and concepts for social media content to push La Verne’s social media identity into a new era

Qualifications

• Bachelor’s degree in progress in communications and marketing
• Proficient with social media marketing, such as Facebook, Instagram, LinkedIn, and X
• Experience using Adobe Photoshop, InDesign, Canva, or other software used for graphic design and/or multimedia production
• Excellent communication skills, both verbal and written
• Knowledge of Microsoft Office Suite, Office 365, Google Apps, and similar cloud-based platforms
• Ability to take initiative and work independently
• Demonstrated ability to manage multiple projects and meet respective deadlines

Preferred Qualifications

• Knowledge of video editing, videography, and/or photography, and/or graphic/web design, especially within the context of social media
• Experience with social media planning tools, such as Hootsuite, Buffer, and AgoraPulse